Lilly announces new study data on Inluriyo in metastatic breast cancer
The five-year survival rate for metastatic breast cancer is 30%
The five-year survival rate for metastatic breast cancer is 30%
The five-year survival rate for metastatic breast cancer is 30%
US tariffs on UK-produced pharmaceuticals will remain at zero for three years
Around one in five breast cancer cases are HER2-positive
The site is the third of four new US sites that Lilly has announced
Find out which agencies came top and which agencies are among the big climbers in this year’s list
Dec 18, 2025 | Thought Leadership
By Chris Moore
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By Andreas Reinbolz and Thomas Nisters
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By Jordan Brand
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By Whitney Morley and Jo Crouch
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Dec 15, 2025 | Intelligence
Trust isn’t a campaign outcome; it’s the product of behaviour, language and consistency
Read MoreDec 11, 2025 | Intelligence
Today’s audiences listen simultaneously to multiple channels, from social media to digital detailing, which leak into each other like a commuter’s headphones on a crowded train
Read MoreDec 9, 2025 | Intelligence
The US, EU and UK operate under different systems, with distinct expectations for clinical evidence, timelines and commercial readiness
Read MoreDec 8, 2025 | Intelligence
If we’re using AI to inform healthcare decisions, ethical guard rails are essential
Read MoreDec 5, 2025 | Intelligence
How pharma can rebuild competitiveness from the factory floor
Read MoreNov 28, 2025 | Intelligence
This year marks the congress’s 50th anniversary, with the theme: Many journeys. One global community
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December 15, 2025 | Healthinote (by Cognitant)|Cognitant, Whitepaper, medication adherence, patient education, research
Over three quarters of healthcare professionals call for co-created patient materials to drive engagement and trust, ultimately helping more patients benefit from prescribed treatments. Nearly …

December 11, 2025 | Genesis Research Group|
At ISPOR Europe in Glasgow, there were literal queues around the block for Tim Wright’s HEOR Theater presentation ‘MFN Pricing: More Fun to Navigate – A European …

December 11, 2025 | Inizio|Pharmaphorum
Discover Jim Sage’s insights on leadership, industry challenges, and the transformative impact of data, technology, and patient-centric innovation in his latest pharmaphorum “12 Questions” interview.

December 8, 2025 | Apex Events and Exhibitions|2026 trends, Exhibition Stand Design, Exhibition Stands, Pharma Events, Sustainability, exhibitions, inclusivity, pharma exhibitions, purposeful tech, technology
Exhibitions remain one of the most powerful ways for pharmaceutical and life sciences organisations to connect, educate and build trust. Whether you’re launching innovations, strengthening …

December 5, 2025 | Amiculum|EcoVadis, Sustainability
We’re proud to announce that we have once again strengthened our commitment to sustainability! Our 2025 EcoVadis reassessment has resulted in a score of 75/100, …
December 16, 2025 | Amiculum|AI, JCA, Market Access, Patient-integrated Communications, VuuAI, genAI, healthcare communications, misinformation, omnichannel, trends
By Sarah Theobald
December 16, 2025 | Cuttsy + Cuttsy|Communications, Decentralised trials, Digital, Pharma, advocacy, clinical trials, partnerships, patient engagement
Discover the key trends shaping clinical research in 2026, from patient-centric approaches to empowering site staff and fostering stronger human connections.
December 4, 2025 | Amiculum|AI, Persona generation, Segmentation, artificial intelligence, healthcare communications, omnichannel
By Aaron Fletcher
December 2, 2025 | Cuttsy + Cuttsy|Inclusive design, communication, design, health literacy, patient engagement
Discover how clear communication and health literacy principles can transform complex patient materials into simple, engaging, and empowering health information.
November 28, 2025 | Cuttsy + Cuttsy|Insights, Patient first, The participation equation, clinical trials, patient engagement
Go behind the scenes of The participation equation – our call to put people, not just data, at the heart of clinical research.
