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 | Real Chemistry Deepens German Market Expertise with Appointment of Dirk Poschenrieder as Managing Director, Germany

Real Chemistry Deepens German Market Expertise with Appointment of Dirk Poschenrieder as Managing Director, Germany

August 25, 2026 | Real Chemistry|BusinessGrowth, Germany, emea, healthcarecommunications
Senior hire strengthens Real Chemistry’s ability to help healthcare clients connect global strategy to nuanced needs for in-market execution


 | Cutting the friction from health comms through whole-person design

Cutting the friction from health comms through whole-person design

August 24, 2026 | Mednet|Holistic care, Making Health Whole, Medical Communications, design thinking, med comms, whole-person health
Good design can’t change the reality of illness, remove the pain, or stop the uncertainty. But it can stop learning what comes next from being …


 | The Future of Decisioning

The Future of Decisioning

August 20, 2026 | Havas Lynx|Havas Lynx, Point.1
The traditional model for gathering insights is reaching a breaking point. Healthcare Professionals (HCPs) are increasingly time-poor and difficult to reach. Simultaneously, the costs of …


Lucid Group Names Eric Muller as Chief Executive Officer to Lead Next Phase of Growth

August 19, 2026 | Lucid Group Communications Limited|
Rick Sannem, outgoing CEO, transitions to Strategic Advisor to the Board


 | Treating phase 2 study design as a scientific decision is compromising launch performance, warns expert

Treating phase 2 study design as a scientific decision is compromising launch performance, warns expert

August 17, 2026 | Nmblr|
17th August 2026 – Treating Phase 2 study design solely as a set of scientific decisions, without commercial input, is compromising launch performance, according to …


Doctor speaking to patient | Permission to pause: making treatment breaks part of the cancer care conversation

Permission to pause: making treatment breaks part of the cancer care conversation

August 5, 2026 | Cuttsy + Cuttsy|Cancer, Social Listening, Treatment breaks, Treatment pause, oncology
Exploring how empathetic, patient-centred communication can make planned treatment breaks easier to discuss as part of cancer care.


Doctor in discussion with patients | A seat at the table: what the EU HTA reforms really ask of patient involvement

A seat at the table: what the EU HTA reforms really ask of patient involvement

July 24, 2026 | Cuttsy + Cuttsy|EU HTA, Patient involvement, clinical trials, design
The EU HTA reforms give patients a formal role in assessing new medicines, but meaningful involvement requires more than simply offering them a seat at …


 | Infographic: Are data blind spots putting your launch at risk?

Infographic: Are data blind spots putting your launch at risk?

July 16, 2026 | Inizio|AI, Pharma, Product Launch, healthcare
Commercial pharma launches depend on confident, evidence-led decisions. Yet many launch teams are still working with fragmented data spread across multiple systems, making it difficult …


 | Key takeaways from ASCO® 2026

Key takeaways from ASCO® 2026

July 16, 2026 | Inizio|ASCO, Congress, Pharma, healthcare, oncology
Following ASCO® 2026, Inizio’s experts have shared their perspectives across three thought leadership articles, each exploring a different aspect of what this year’s congress revealed …


Informed consent | Why faster trials make participant understanding more important than ever

Why faster trials make participant understanding more important than ever

July 15, 2026 | Cuttsy + Cuttsy|Informed Consent, clinical trials, communication
As clinical trials accelerate, clear, accessible consent is essential to help participants understand, engage with and remain in a study.


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