Pharmafile Logo
  • - PMLiVE
  • - PMLiVE
  • Diversity, Equity and Inclusion
  • Communiqué 53 Cover Image

Leveraging virtual tools to get the most out of hybrid congresses

May 8, 2023 | Conferences, Congress engagement, Hybrid meetings, Virtual collaboration, insight gathering 

Tips on how to optimize congress information-gathering…

The COVID-19 pandemic turned virtual congresses from a relatively rare occurrence to a must-have in 2020. While we saw some attempts at hybrid and in-person events in 2021, 2022 was the year that hybrid congresses and conferences finally became a mainstay across the medical and scientific communities. Although this format adds a layer of complexity for the organizers, it’s a win-win situation for presenters and attendees alike. I could dedicate an entire separate article to the benefits of hybrid congresses for the environment, attendee convenience, and budget alone!

With the shift to hybrid conferences, you can now watch sessions you missed on-demand and visit all posters on your own time. However, the large amount of data being presented and multiple simultaneous sessions can make it hard to focus the attendees’ attention. As a result, it becomes difficult to gather targeted feedback. For Pharma, getting all of their key opinion leaders (KOLs) in one room to get their thoughts on the new data presented during the congress can often prove difficult due to scheduling conflicts or some KOLs attending the conference virtually. Other healthcare providers (HCPs) may not attend at all due to time or financial constraints.

If you, like many other life science leaders, are struggling with coordinating, documenting, following up on, and disseminating clear, relevant insights from congresses, access the rest of this article for my tips on how to optimize congress information-gathering.

This content was provided by Impetus Digital

Company Details

- PMLiVE

Impetus Digital

Email
Website

 Latest Content from  Impetus Digital 

New Webinar: 2026 Engagement Strategies For Modern Pharma

Turn interaction into intelligence! Don’t miss this chance to lead the industry with our free pharma-exclusive webinar!

The Future of MSL Training – How Digital Technologies Are Shaping Success

Discover how pharmaceutical companies are using asynchronous platforms and microlearning to eliminate geographical barriers, track performance, and achieve cost-effective, consistent training for global teams.

Learn the golden standard for omnichannel strategies!

Tired of a fragmented omnichannel strategy that falls short of its promise? Join our free webinar to learn how to eliminate silos and turn fragmented data into actionable insights. Register...

Your Blueprint for Flawless Pharma Omnichannel

Learn how to eliminate silos, transform data into actionable insights, and drive unparalleled efficiency across your key initiatives. Secure your spot in our free webinar, exclusive for life science professionals!

Build a KOL Community Virtually – Engaging Your Advisors Creatively

Go beyond formal meetings! Discover a creative way to build a virtual KOL community through ongoing discussion forums. Facilitate peer-to-peer best practice sharing and foster authentic, sustained relationships with your...

Streamline Clinical Trial Collaboration – Engaging Your Advisors Creatively

Boost efficiency in clinical operations! Learn a creative way to enhance communication between teams at different sites and streamline the development of study protocols, support materials, and journal submissions.

Enhancing Medical Education through Gamification and Innovative Technologies

One innovative approach that has gained traction in recent years is gamification—the integration of game elements such as points, leaderboards, and interactive elements into learning activities. Understanding gamification’s role in...

NEW Pharma-exclusive Webinar: From Fragmented to Flawless, A Blueprint for Unified Omnichannel in Pharma

Tired of a fragmented omnichannel strategy that falls short of its promise? Join our free webinar on Oct 28 & 29 to get the blueprint for a truly unified and...

Engage Internal Teams Virtually – Engaging Your Advisors Creatively

Boost internal effectiveness! Learn a creative way to use virtual advisory boards to facilitate best practice-sharing with sales representatives and knowledge-sharing with MSLs. This is the key to aligning your...

New Webinar: Supercharge Pharma Med Ed with AI

Unlock the power of AI to transform pharma medical education, training, and critical insight gathering. Discover how next-gen AI tech such as AI Avatars, enable hyper-realistic training, enhance engagement, and...