Life Healthcare Communications

Life Healthcare Communications is a full-service creative agency, dedicated to improving healthcare and wellness. We are a bunch of highly creative and passionate individuals who thrive to provide a comprehensive range of services, from brand development, and strategic marketing, to multichannel tactical campaign implementation. We are based in the UK, but work with clients on a local, regional, EU or global basis. We have a deep knowledge of the healthcare market gained from decades of collective experience in pharmaceutical sales, marketing, and advertising.

But what sets us apart?

We are independent, in the fullest sense of the word. Because we are not owned by another company, or part of an agency network, we are not bound by a fixed way of doing things. This gives us the flexibility to work with each client on an individual basis, providing solutions that are uniquely tailored for them. And because we are answerable only to the client, we are free to focus on quality rather than quantity.

We look deeper for the source of your strategy, instead of reaching for off-the-shelf strategic solutions, we use our unique Brand Anatomy model to uncover deep insights about your brand and customers, analyse the beliefs that drive their behaviour, and use this information to develop creative brand solutions to deliver your marketing goals.

We believe in the power of storytelling – a proven way to make communications more meaningful and memorable. A powerful narrative can engage the emotions and change beliefs and behaviour – particularly with healthcare brands, which have huge emotional capital as they can have a profound impact on people’s lives.

Why is storytelling important in healthcare?

Medicine communicates through real-life stories, patient case studies, patient histories and anecdotal reports. A powerful story can:

• Capture and hold attention.
• Help you connect with your audience.
• Give your brand a personality and a human voice.
• Express the purpose behind your brand.
• Be passed on and shared with others.

Our brand of storytelling isn’t about fairy tales or turning facts into fiction. It’s about finding a hidden truth about your brand and presenting it through the lens of a narrative. Once you have your story, it can be told and retold in many ways – through print, social and digital media, through your salesforce, and by your internal stakeholders.

We love what we do – helping clients deliver better health to patients. So, our success is not measured by what we do, but by how we do it, and why we do it. To find out how we could help you, get in touch and bring your brand to Life.