Black space - PMLiVE

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Black space

The business opportunities that a company has formally targeted and is organised to capture.

See also:
Business strategy

Related terms

Learning log, e-Detailing, Penetrated market, Sponsorship, Customised marketing mix, Media schedule, Click tracking, Corporate social responsibility (CSR), Market development, Reimbursement, In-Company training, H, Push promotion, Phase III trials, Territory management,

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