Pharmafile Logo

Search and browse hundreds of industry specific terms and phrases or suggest your own terms and definitions.

A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W |

Inducements

An incentive for a customer to commit to a purchase, eg ‘special offers’.

See also:
Sales promotion
Push promotion
Advertising
Customer service programme

Subscribe to our email news alerts

Latest content

Latest intelligence

Quick links