Pharmafile Logo

Webinar: Capturing “in-the-moment” patient and physician insights

March 27, 2015 | Patient insights, mobile 

Utilising the benefits of mobile technology

The high penetration rate of mobile and tablets among physicians and consumers worldwide is presenting exciting new opportunities for conducting mobile research. It allows us to capture “in-the-moment” insights from engaged respondents, such as accessing patient insights and physicians prescribing decisions. 

At Research Partnership, we have been pioneering mobile research solutions to enrich clients’ understanding of their stakeholders and elevate their brands.

Referencing real-life case study data, this webinar demonstrates the opportunities offered by mobile technology in delivering “in-the-moment” market research to the global pharmaceutical industry.

What you will learn:

  • The benefits and challenges of conducting mobile research
  • Best practice and applications for mobile research
  • When to use as a stand-alone or supplementary methodology
  • How to use mobile research to elicit greater insights that can improve brand performance

To view this webinar please visit http://bit.ly/1FZ5gJu 

This content was provided by Research Partnership

Company Details

 Latest Content from  Research Partnership 

Infographic: North Asia

An overview of the five most-commonly researched, largest pharma markets in North Asia.

Infographic: PsO market snapshot

An overview of the PsO biologic and systemic patientOur PsO market snapshot offers an introduction to the real world patient data collected by our Therapy Watch PsO study. The snapshot...

Infographic: Prostate Cancer Market Snapshot

An overview of the prostate cancer patientDownload our Therapy Watch PCa market snapshot which provides you with an overview of the prostate cancer patient and the therapy regimens followed by...

Infographic: LATAM

Latin AmericaThe LATAM regions largest markets of Argentina, Brazil, Chile, Colombia, Mexico and Venezuela, is home to more than 460 million people and is a key global growth region. With...

Infographic: RA market snapshot

An overview of the RA biologic patientOur RA market snapshot will provide you with an introduction to the treatment pathways followed by RA patients treated with biologic agents. Our analyses...

Infographic: CEE

The Central and Eastern Europe region is home to over 145 million people and is a key global growth region. With pharmaceutical sales set to exceed $27bn in 2014, it...

Infographic: ASEAN-6

Home to over half a billion people, the ASEAN region constitutes the eighth largest economy in the world. With pharmaceutical sales projected to exceed $20 billion in 2014, it’s an...

Infographic: HCV – The Roadblocks to Effective Treatment

Referencing data from our Living with HCV survey undertaken with patients in the US and China, this infographic explores the roadblocks encountered on the path to effective and compliant treatment.Hepatitis C is...

Turkey: Identifying the Growth Drivers

Published in eye for pharma 3 April by Marc Yates

Article: The Patient Abroad

Published in Medical Marketing & Media March 2015