Pharmafile Logo

Webinar: The Brazil Conundrum

March 27, 2015 | Brazil 

Conducting research in one of the world’s largest pharma markets

Brazil is predicted to be the 6th largest pharmaceutical market in the world by 2014. With a population of over 190 million people and a growing affluent middle class population, this market offers exciting opportunities to global pharma. But the healthcare system is complex and confusing!

View this webinar to discover an overview of the Brazilian healthcare market and top tips for conducting relevant and effective market research in the region.

Utilising local, on-the-ground knowledge, we will highlight structural, cultural and environmental marketing and research issues that will help you more accurately predict market uptake in this rapidly changing market.

To view this webinar please visit http://bit.ly/1CsT4iZ 

This content was provided by Inizio

Company Details

 Latest Content from  Inizio 

MedTech specialist joins Research Partnership

Janet Powers has joined the company as a Director in the MedTech division.

EVOKE MIND+MATTER BROADENS STRATEGIC CAPABILITY WITH FULL-SERVICE RESEARCH & INSIGHTS OFFERING

Headed up by Research Director, Angela McMean, the Evoke Mind+Matter Insights division comprises a team of primary research specialists focused on delivering meaningful, data-driven insight that supports the agency’s mission...

Interactive: Best Behaviour

Download our curated collection of case studies and other useful resources that illustrate how we apply the principles of behavioural science in our research design.

RP Investigates – Q&A session: Living with Lupus

In this 45-minute session, Head of Living With, Mariel Metcalfe spoke to Brenda, who was diagnosed with Lupus 12 years ago.

Webcast: Demand Assessment

Find out how a study design which better reflects real-world choices can produce a more realistic model for the future market.

White paper: Are we prepared for the influx of CAR-Ts?

Download this white paper, in which we look at how market access and hospital processes will need to transform to accommodate the the influx of CAR-T therapies

New syndicated patient report – Living with Lupus US

Living with Lupus US is a new syndicated patient report which offers valuable insights into patient attitudes and behaviour towards their condition, treatments and unmet needs.

Video: Emotion AI

Artificial intelligence is revolutionising the way we conduct healthcare market research.

Report: Mexico’s drug market access landscape shake-up: What does it mean for pharma?

Rebeca Nana Barrantes and Tania Rodrigues outline what the shake-up in Mexico’s drug market access landscape means for pharma.

Webcast: Virtual Q&A session – The future of digital health

In this webcast, Senior Director, Richard Head and Director of The Medical Futurist, Dr. Bertalan Mesko host a live virtual Q&A discussion about the future of digital health.