Pharmafile Logo

Webinar: The Brazil Conundrum

March 27, 2015 | Brazil 

Conducting research in one of the world’s largest pharma markets

Brazil is predicted to be the 6th largest pharmaceutical market in the world by 2014. With a population of over 190 million people and a growing affluent middle class population, this market offers exciting opportunities to global pharma. But the healthcare system is complex and confusing!

View this webinar to discover an overview of the Brazilian healthcare market and top tips for conducting relevant and effective market research in the region.

Utilising local, on-the-ground knowledge, we will highlight structural, cultural and environmental marketing and research issues that will help you more accurately predict market uptake in this rapidly changing market.

To view this webinar please visit http://bit.ly/1CsT4iZ 

This content was provided by Inizio

Company Details

 Latest Content from  Inizio 

Research Partnership wins prestigious 2023 BOBI Award

We are delighted to announce Research Partnership were announced the winners in the ‘Creative Fieldwork Team of the Year’ category at the BHBIA’s Best of Business Intelligence (BOBI) Awards.

Case study: How we provided in-depth knowledge of electrosurgical generators among target segments and settings in the US market

Find out how we helped our client to identify clinician roles and responsibilities, pain points and drivers and barriers with respect to a current medical device.

Research Partnership launches Access CGT

Research Partnership’s specialist market access team have launched Access CGT, a new syndicated access and policy tracker providing surveillance of the cell and gene therapy space.Read more

New syndicated reports now available

Living with CD, PsO, IPF & PF-ILD 2023

Article: Could combating stigma increase the uptake of PrEP and finally end the HIV epidemic?

In this article we explore what more could be done by the pharmaceutical industry to help prevent the spread of HIV infection worldwide.

Webcast: China Update 2023: How will recent developments impact your brand’s success?

Register for this live webinar in which emerging market experts provide an update regarding the implications of changing demographics and the healthcare landscape.

Webcast: How to improve the patient journey through an effective engagement and activation strategy

Watch part two in a series, Evolving Patient Journeys, in which experts from across Inizio explore why, despite best intentions, patient engagement solutions can fall short of expectations.

Webcast: Evolving Patient Journeys – How to generate deeper insights in a changing healthcare landscape

Watch part one in a series, Evolving Patient Journeys, in which our experts look at the main ways in which the patient journey has evolved in recent years.

Infographic: Living with: The journey from the patient’s perspective

View our re-vamped interactive infographic to unlock key insights from various Living With reports

Case study: How we iteratively tested and refined payer value messages

Find out how we helped our client to enrich their understanding of the value message trade-off choices and preferences made by payers