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twentyeightb

Whether you’re planning a new pharma CLM project and need some advice, or have a digital sales aid design you need to bring to life, our expert technical development team are here to help.

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Company Details

Centenary House, St Mary's St, Huntingdon, Cambridgeshire, PE29 3PE, United Kingdom
+44 (0) 1480 877 321

 Latest Content from PMHub 

Not all data is created equal

Aurélie Pols from Mind Your Privacy has written this guest blog post on data privacy and security, and specifically the risks of HIPAA or PII non-compliance, in both the USA...

Webinar on-demand: The e-detailing wow factor in 2015

E-detailing and closed loop marketing is too often seen as a technical issue rather than a creative one. Yet to get the most from the technology you need to have...

Use of biomarkers in marketing

Mark Assenti talks about utilisation of biomarkers in marketing is a trend that we have seen growing in 2014 and expect to hear even more about into 2015.

Build your e-detailing argumentation

We’ve written a number of posts recently giving insights into the Anthill method for structuring e-detailing & CLM presentations. To help you overview, we’ve put these argumentation posts together.

E-detailing content wow factor in 2015

Many companies are reporting that the iPad novelty has worn off and healthcare professionals are demanding more than just another animation presented on a mobile device. So what exactly are...

How to confirm customer understanding in e-detailing

Done right, e-detailing takes away the guesswork in your marketing.

The storytelling method that works for e-detailing

You hear so much spoken about storytelling in digital communication that it’s easy to be skeptical. After all what exactly does it mean? And how – precisely – do you...

How the focus on patient outcomes has allowed FMCG to enter into healthcare market

Associate Consultant Mette Drabæk talks about how the increase in ability to measure real-world patient outcomes has strengthened the position of the payer when negotiating reimbursement contracts with pharma companies.

Webinar series: E-detailing content that works

E-detailing and closed loop marketing is too often seen as a technical issue rather than a creative one. Yet to get the most from the technology you need to have...

Why e-detailing must give options to healthcare professionals

We know, we know. You want to talk about your treatment right away, but this really is an essential step that will make your e-detailing even more credible.