Pharma Marketing Academy
Pharma Marketing Academy consults and partners with clients worldwide to achieve meaningful and lasting improvements in the marketing knowledge, skills and performance of their people. We leverage our practical pharma marketing and training expertise to build and deliver world-class learning solutions that make a tangible difference to the business.
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Latest Content from PMHub
Infographic: HIV Market Snapshot
White Papers and Resources | July 6, 2016 | Inizio
Our latest HIV infographic, taken from data collected from syndicated tracking study Therapy Watch, reveals that more than 3 in 5 naive or switch patients are currently treated with a STR (single...
Infographic: The vaccine opportunity in Asia
White Papers and Resources | July 6, 2016 | Inizio
As predicted, the vaccine market in emerging and developing countries has continued to expand. While the global vaccine market is expected to grow at around 12% annually over the next...
Webinar: What next for biosimilars?
White Papers and Resources | July 6, 2016 | Inizio
Tuesday 19th July 15:00 BST/10:00 EDT/16:00 CEST
Understanding the Patient Journey
White Papers and Resources | July 6, 2016 | Inizio
The patient journey is changing. Patients are now much more educated and engaged. They have access to information and want to be involved in decisions around their treatment programme. Technology...
Case Study: Oncology diagnostic biomarker landscaping study
White Papers and Resources | July 6, 2016 | Inizio
The challenge:Our client needed to understand moleculardiagnostic testing growth opportunities for a new biomarker in oncology. They wanted to understand the current market landscape, identify potential leverage points that would maximise use of the biomarker...
Research Partnership publishes 2016 Living with RA reports
White Papers and Resources | July 6, 2016 | Inizio
Research Partnership has published new Living with rheumatoid arthritis (RA) EU and US market reports for 2016.
Article: The Art of Storytelling in Pharma Market Research
White Papers and Resources | July 6, 2016 | Inizio
Published in PBIRG Perspective, May 2016, vol. 18 No.1, By Julie Denny, Marketing Director
Video: Immuno-oncology therapies
White Papers and Resources | July 6, 2016 | Inizio
Immuno-oncology therapies which harness the body’s own defences to fight off tumours are widely acknowledged as the new frontier in cancer treatment. However, these therapies come with a very high price...
The challenges of conducting effective pharmaceutical market research in emerging markets
White Papers and Resources | July 6, 2016 | Inizio
Published in Quirk's Marketing Research Review, April 2016, By Marc Yates, Director of Emerging Markets
In Memory
Videos and Podcasts | July 1, 2016 | Resonant Group
In Memory is a pioneering new short film that exemplifies Bedrock Multimedia’s industry leading approach to healthcare edutainment. It provides a captivating example of how film can be used to...