June 23, 2025 | Conferences, Innovation, clinical trials, patient engagement
Explore key insights from some of May’s top healthcare conferences, covering patient engagement, health equity, co-creation, and tech innovation shaping clinical trials.

May is always a whirlwind for our team, packed with opportunities to connect, learn, and share at some of the most impactful clinical trial and patient-focused conferences of the year. It’s a month where big ideas take centre stage; from technological innovation to patient-centric trial design, critical topics that shape the future of healthcare. Below, we’ve captured some highlights from four conferences that left us feeling inspired.
The Measuring Patient Engagement Summit offered a valuable space to explore how we can reshape engagement in healthcare. A common thread emerged throughout discussions: engagement must be “transformational, not just transactional.”
The summit showcased real-world initiatives driving change, refining trial protocols, and sparking informed conversations between patients and providers. However, true progress involves more than just patients; it calls for improved healthcare professional education, stronger caregiver support, and wider care team collaboration.
Amid the discussions about defining and measuring success, one point stood out: human stories and real-world impact matter just as much as the numbers.
– Scott Palmer, Principal Patient Writer
Patient engagement and health equity were standout themes at MAPS EMEA 2025, signalling a powerful shift in how Medical Affairs drives impact. The event highlighted a shift toward embedding real patient voices early and consistently, moving far beyond tokenism.
A drive for embedding real patient voices early and consistently to shape strategy, foster trust, and improve outcomes underpinned several of the impactful and thought-provoking workshops. As did the challenge to tackle the systemic barriers that create health inequities — it’s time to understand more fully the social determinants at play and design inclusive, community-focused approaches!
The message was clear and loud. We must listen deeply, collaborate widely, and learn continuously. Which, for those of us in patient engagement, is our rallying cry!
– Stacey Davidson, Head of Content and Strategy
This year, Patients as Partners Europe asked not “why” but “how” we can better involve patients.
Conversations went beyond surface-level engagement, urging accountability and deeper co-creation. A key takeaway was this call to action: “Start with a blank sheet of paper and ask, ‘What are we trying to do?’” It’s a challenge to focus on people over processes.
Whether revamping trial designs or embedding patient voices consistently, the underlying theme was clear. Patients are co-owners of this process, not guests. The urgency and honesty shared across the event were compelling calls to transform intent into tangible impact.
– Sonal Patel, Content Director
At the Global Clinical Trials Connect conference, new technologies and an emphasis on participant needs are reshaping trial designs.
Artificial intelligence (AI) was a major focus, revolutionising tasks like site selection, eligibility checks, and recruitment. A statistic shared during the event highlighted the potential impact of AI; 85% of patients invited to trials via their GP agree to share records, drastically reducing pre-screening workloads.
Still, technology isn’t the only key to progress. Empathy remains essential, with innovations like accessible ePRO interfaces and real-time participant feedback breaking barriers and expanding opportunities for patients to access life-changing care. These advancements underscore that impactful trials rely on both innovation and humanity.
– Katie Breen, Senior Patient Writer
May’s conferences were more than learning opportunities; they challenged us to rethink and reshape what’s possible. Across every event, one message was clear and inspiring: listen to patients, collaborate meaningfully, and push healthcare forward with empathy and innovation.
This content was provided by Cuttsy + Cuttsy
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