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SWITCHED ONcology. Healthcare Professional Experience Focus Group. www.switchedoncology.com

November 29, 2018 |  

On 16th April we met with a group of leading healthcare professionals and technology experts to learn more about how the new wave of cancer treatments are affecting everyday practice and relationships with patients. Through the discussion, the group identified both challenges and opportunities to lead us in to a world where the potential of latest scientific developments are realised for cancer patients.

If you’re right there at the forefront pushing too hard, some will see you as a maverick, others will see you as an innovator.”
Dr Andy Gaya, BSc, MD, MRCP, MBBS, FRCR
Consultant Clinical Oncologist

SWITCHED ONcology is the latest thought leadership campaign from the award-winning Havas Lynx portfolio. The campaign is designed to combine science, creativity and technology in the delivery of communications that better support healthcare professionals, carers and ultimately patients on their journey with cancer. The campaign provides our partners with deeper insight, smarter ideas and more meaningful innovations, born out of an unprecedented investment into oncology.


This content was provided by Havas Lynx

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