Pharmafile Logo

Impetus Digital

Impetus Digital has offered virtual advisory boards, clinical trial investigator consortiums, co-author publication working groups, steering committees, and medical education to life science companies from around the globe since 2008.

The HIPAA- and GDPR-compliant Impetus InSite Platform® allows for sustained healthcare stakeholder communication, collaboration, education, and insight synthesis longitudinally.

Impetus Digital works with life science teams across all functions, in all therapeutic areas, along the continuum of brand life cycles. We also partner with select agencies and clinical research organizations.

TOOLS:

The Impetus InSite Platform® comprises a myriad of cutting-edge digital collaboration tools, including:

  • InSite Exchange™ – our popular asynchronous, but highly interactive, discussion forum
  • InSite Surveyor™ – a survey tool that lets clients ask blinded rating, ranking, multiple-choice, or short-answer questions
  • InSite Annotator™ – an easy-to-use annotation tool that removes issues with version control or track changes
  • InSite Selector™ – an interactive drag-and-drop tool that lets participants easily build slide decks of rank messages
  • InSite Rater™ – an interactive widget that allows a visual approach to rating questions
  • InSite Sailing™ – a virtual and customizable version of our popular live workshop activity “sails and anchors”
  • Case studies – Accumulate case studies for educational purposes or determine the role of your product in different patient populations and situations
  • Online debates – our “great debate” tool is ideas for discussing controversial topics and seeing things from both sides of an argument
  • “Six thinking hats” – an effective tool for in-depth problem-solving
  • Interactive web meetings
  • Webcasts & training

Our best-in-class technology and services ensure that life science organizations around the world can easily and cost-effectively grow and prosper—from brand or idea discovery to development, commercialization, execution, and beyond—in collaboration with colleagues, customers, healthcare providers, payers, and patients.

Please visit our website www.impetusdigital.com for more information, use cases, and case studies.

Impetus Digital, WaterPark Place, 20 Bay Street, 11th Floor, Toronto, Ontario, M5J 2N8, Canada

- PMLiVE- PMLiVE- PMLiVE- PMLiVE- PMLiVE

  • Virtual and in-person advisory boards, working groups, and steering committees
  • Publication planning and development
  • Execution of virtual medical education, training, and other learning activities
  • Patient journey mapping
  • Treatment pathway profiling
  • Virtual journal clubs
  • Co-creation of scientific, regulatory, educational, and promotional materials
  • Strategic, logistic, and technical support
  • Stakeholder management
  • Content development
  • Medical writing
  • Event management
  • Virtual event planning
  • Grant review programs
  • Grant development programs
  • Social media engagement content development
  • Conference engagement programs
  • Clinical trial collaboration and communication
  • And more!

New Webinar: 2026 Engagement Strategies For Modern Pharma

Turn interaction into intelligence! Don’t miss this chance to lead the industry with our free pharma-exclusive webinar!

The Future of MSL Training – How Digital Technologies Are Shaping Success

Discover how pharmaceutical companies are using asynchronous platforms and microlearning to eliminate geographical barriers, track performance, and achieve cost-effective, consistent training for global teams.

Learn the golden standard for omnichannel strategies!

Tired of a fragmented omnichannel strategy that falls short of its promise? Join our free webinar to learn how to eliminate silos and turn fragmented data into actionable insights. Register...

Your Blueprint for Flawless Pharma Omnichannel

Learn how to eliminate silos, transform data into actionable insights, and drive unparalleled efficiency across your key initiatives. Secure your spot in our free webinar, exclusive for life science professionals!

Enhancing Medical Education through Gamification and Innovative Technologies

One innovative approach that has gained traction in recent years is gamification—the integration of game elements such as points, leaderboards, and interactive elements into learning activities. Understanding gamification’s role in...

NEW Pharma-exclusive Webinar: From Fragmented to Flawless, A Blueprint for Unified Omnichannel in Pharma

Tired of a fragmented omnichannel strategy that falls short of its promise? Join our free webinar on Oct 28 & 29 to get the blueprint for a truly unified and...

New Webinar: Supercharge Pharma Med Ed with AI

Unlock the power of AI to transform pharma medical education, training, and critical insight gathering. Discover how next-gen AI tech such as AI Avatars, enable hyper-realistic training, enhance engagement, and...

Impetus Digital: now offering carbon-neutral live meeting support

Impetus Digital was promoted to the Aclymate Silver Tier for their efforts in crafting carbon-neutral virtual and live meetings for life science companies.

New Webinar: The AI-Driven Future of Medical Education for Pharma

Imagine MedEd that thinks, adapts, and delivers unprecedented insights. Better yet, experience if for yourself in our upcoming pharma-exclusive webinar, "Unlocking Brainpower: The AI-Driven Future of Medical Education for Pharma."...

Next-gen Medical Education Technologies to Keep an Eye on in 2025

Dive into 2025's cutting-edge medical education technologies like immersive training, interactive data visualization, and microlearning. Discover how to boost engagement and drive real HCP impact.

Top 10 Medical Education Trends of 2024

Discover the top 10 trends revolutionizing medical education, from VR and gamification to microlearning and AI, making learning more personalized, interactive, and effective. Read the full article to explore how...

Sustainable Meetings Best Practices Infographic

Learn how virtual meetings reduce environmental impact and save costs while maintaining high-quality engagement. Perfect for professionals seeking eco-friendly solutions.

Clinical Trial Protocol Conceptualization: A Customer Story

To set their Phase II clinical trial of a novel anti-cancer compound up for success, our client sought early multidisciplinary insights on current unmet needs, as well as feedback on their preclinical...

In-person, hybrid, or digital? State of Pharma meetings and events in 2024

We’re diving into the state of pharmaceutical meetings and events in 2024 and–once and for all–put the idea of in-person meetings being superior to rest.

Patient Advocate Engagement: A Customer Story

Learn how our client executed a series of 3 virtual touchpoints with 5 rare disease patient advocates to:- Develop a better understanding of the current treatment landscape and lived patient...

Trends in Virtual Collaboration

Join us for a look at the top-5 emerging virtual collaboration trends...

On a journey to diverse, inclusive, and more efficient rare disease trials

Although orphan drugs represent a sizeable portion of new drug approvals, most rare diseases still lack effective treatment. Even more so than for other conditions, rare disease management contains large care...

Clinical Trials Investigator and Patient Engagement Planning: A Customer Story

In the early lead-up to our client’s multi-center Rare Disease Phase 3 Clinical Trial, they first conducted an internal engagement planning Longitudinal Expert Engagement Plan™ (LEEP™) to conduct an informal...

New Playbook Alert: Virtual Patient Engagement

Authentic patient engagement and insight-gathering are becoming must-haves in Pharma. However, multiple obstacles remain before patient-centricity becomes more than a buzzword. In our latest playbook, we take a deep dive...

Future-Proofing Healthcare and Medicine

Bogi Eliasen, Director of Health at Copenhagen Institute for Futures Studies, discusses the future of genomics, personalized health, healthcare data, digital health, and more.

AI in Computer Vision Technology and the Impact on Healthcare

Moshe Safran, CEO at RSIP Vision USA, delves into a range of topics around computer vision, AI, and deep learning in medical imaging, surgery, and healthcare, including the work that...

Health IT and Clinical Informatics for Improving Patient Care

Dr. Donald Rucker, National Coordinator at the Office of the National Coordinator for Health Information Technology (ONC Health IT), explores all things medical and clinical informatics and “Health IT.” Among other...

Importance of Emotional Intelligence in Pharma and Medical Affairs

Emma Lynch, Founder of EQ Vibration & Quadrant 2 Medical, delves into a number of interesting topics such as the importance of emotional intelligence, patient-centric solutions, and adopting a growth...

Artificial Intelligence for Identifying and Monitoring Cognitive Decline

Liam Kaufman, CEO & Co-founder of Winterlight Labs, joins Natalie Yeadon, Co-owner & Managing Director at Impetus Digital, for this live Fireside Chat. Today, we are exploring a range of topics...

Impact of the Pandemic on Medical and Scientific Affairs

Dr. Shurjeel Choudhri, SVP and Head, Medical and Scientific Affairs at Bayer Canada, dives into a range of hot topics, from innovative digital technologies and beyond-the-pill medicine to the concept of patient-centricity....

Patient Partnerships: Challenges and Opportunities for Pharma

Durhane Wong-Rieger, President & CEO of the Canadian Organization for Rare Disorders, joins Natalie Yeadon, Co-owner & Managing Director at Impetus Digital, for this live Fireside Chat. Today, we are exploring...

Strategies to Launch and Commercialize Healthcare Innovations

Dr. Roxie Mooney, Healthcare Commercialization Strategist at Legacy DNA and best-selling author, joins Natalie Yeadon, Co-owner & Managing Director at Impetus Digital. We are discussing all things healthcare innovation and commercialization,...

Patient-Centered Digital Transformation

Lygeia Ricciardi, Advisor at Carium, joins Natalie Yeadon, Co-Founder & CEO at Impetus Digital in this Fireside Chat. They explore a variety of topics related to patient-centric care, digital health transformation,...

Effects of the Pandemic on Evidence Generation & Scientific Exchange

Farah Husein, Director, Evidence Generation, Canadian Centre of Excellence, at Takeda, discusses all things evidence generation, including the impact of the COVID-19 pandemic on HEOR, RWE, epidemiology, and PRO studies and...

Natalie Yeadon

Natalie Yeadon
Co-owner/Managing Director

Janice Smith

Janice Smith
Co-owner/Managing Director

Company Details

 Latest Content from  Impetus Digital 

New Webinar: 2026 Engagement Strategies For Modern Pharma

Turn interaction into intelligence! Don’t miss this chance to lead the industry with our free pharma-exclusive webinar!

The Future of MSL Training – How Digital Technologies Are Shaping Success

Discover how pharmaceutical companies are using asynchronous platforms and microlearning to eliminate geographical barriers, track performance, and achieve cost-effective, consistent training for global teams.

Learn the golden standard for omnichannel strategies!

Tired of a fragmented omnichannel strategy that falls short of its promise? Join our free webinar to learn how to eliminate silos and turn fragmented data into actionable insights. Register...

Your Blueprint for Flawless Pharma Omnichannel

Learn how to eliminate silos, transform data into actionable insights, and drive unparalleled efficiency across your key initiatives. Secure your spot in our free webinar, exclusive for life science professionals!

Build a KOL Community Virtually – Engaging Your Advisors Creatively

Go beyond formal meetings! Discover a creative way to build a virtual KOL community through ongoing discussion forums. Facilitate peer-to-peer best practice sharing and foster authentic, sustained relationships with your...

Streamline Clinical Trial Collaboration – Engaging Your Advisors Creatively

Boost efficiency in clinical operations! Learn a creative way to enhance communication between teams at different sites and streamline the development of study protocols, support materials, and journal submissions.

Enhancing Medical Education through Gamification and Innovative Technologies

One innovative approach that has gained traction in recent years is gamification—the integration of game elements such as points, leaderboards, and interactive elements into learning activities. Understanding gamification’s role in...

NEW Pharma-exclusive Webinar: From Fragmented to Flawless, A Blueprint for Unified Omnichannel in Pharma

Tired of a fragmented omnichannel strategy that falls short of its promise? Join our free webinar on Oct 28 & 29 to get the blueprint for a truly unified and...

Engage Internal Teams Virtually – Engaging Your Advisors Creatively

Boost internal effectiveness! Learn a creative way to use virtual advisory boards to facilitate best practice-sharing with sales representatives and knowledge-sharing with MSLs. This is the key to aligning your...

New Webinar: Supercharge Pharma Med Ed with AI

Unlock the power of AI to transform pharma medical education, training, and critical insight gathering. Discover how next-gen AI tech such as AI Avatars, enable hyper-realistic training, enhance engagement, and...