Pharmafile Logo

Recognizing C diff Awareness Month in 2024

- PMLiVE

Every year, the medical community recognizes the month of November as Clostridioides difficile (C. diff) Awareness month. C. diff is a public health threat that causes around 500,000 infections every year, leading to diarrhea and colitis in patients who become infected. C. diff Awareness Month is meant to raise awareness for patients and clinicians on the risk factors, diagnosis, prevention, and treatment of this debilitating disease. All month long, resources such as fact sheets, patient experiences, and more are made available and promoted by leaders in infectious disease and public health.

The Peggy Lillis Foundation is among those leaders, working to advocate and educate on C diff to work toward a world where the infection is treatable and survivable. Since 2023, Medscape has partnered with the Peggy Lillis Foundation to create education that keeps clinicians on the cutting-edge of C diff prevention and treatment. As part of this partnership, Medscape recognizes C diff Awareness Month through social media and other engagements.  

Medscape’s 2023 C diff awareness campaign saw over 1.4 million engagements on social media, including for a livestreamed education event featuring experts from the Peggy Lillis Foundation. The overall campaign featured insights from clinicians and leaders in C diff advocacy, videos with updated information, and facts that could be easily shared on and off social media. Videos on C diff, posted on Medscape’s social media accounts, were viewed more than 10,000 times. 

“We’re proud to work with such a great organization as the Peggy Lillis Foundation. Our campaign during November 2023 was highly successful, and we’re looking forward to doing even more now in 2024. Together, we share the vision of a world where C diff is preventable and rare, and our efforts toward that goal are making a difference,” said Catherine C Capparelli, MBA, CHCP, Senior Director, Strategic Partnerships. 

For more information on education on C diff or infectious diseases, please contact Jess Dropkin at JDropkin@Medscape.net. 

This content was provided by Medscape Education

Company Details

 Latest Content from  Medscape Education 

ESMO’s New Focus on Cancer Prevention

During ESMO 2022 in Paris, John Whyte, chief medical officer at WebMD was joined by Fabrice André, MD, PhD, Chair of the scientific committee at the European Society for Medical Oncology (ESMO),...

ESMO Patient Centricity – Highlights from Steve Clark

During #ESMO22 we brought together a panel of world-renowned experts, including WebMD CMO John Whyte, Professor Nadia Harbeck, MD, PhD, Lesley Fallowfield DBE, and Steve Clark, patient advocate and campaigns ambassador, Cancer Research UK (CRUK),...

ESMO Patient Centricity Highlights from Dr. Whyte

During #ESMO22 we brought together a panel of world-renowned experts, including WebMD CMO John Whyte, Professor Nadia Harbeck, MD, PhD, Lesley Fallowfield DBE, and Steve Clark, patient advocate and campaigns ambassador, Cancer Research UK (CRUK), volunteer...

Closing The Gaps in Patient-Centricity in Cancer Care

Highlights from the Medscape Education full panel discussion during this year's #ESMO22.

Full Panel Discussion: Closing The Gaps In Patient-Centricity

On 11th September, the Medscape team came together at the Eiffel Tower for an exciting event attended by expert faculty, patient advocates and more than a hundred supporters of our...

Medscape Education: Key Takeaways from Tapas and Trends

This year at ESC, Medscape Education Global gathered with conference attendees and leading KOLs for an education event at the Gaudi House in Barcelona where they examined the new data...

Medscape Education #ESC Tapas and Trends Full Panel Discussion

This year at ESC, Medscape Education Global gathered with conference attendees and leading KOLs for an education event at the Gaudi House in Barcelona where they examined the new data...

A Look at What’s Next After ESC

This year at ESC, Medscape Education Global gathered with conference attendees and leading KOLs for an education event at the Gaudi House in Barcelona where they examined the new data...

Medscape Education Announces Virtual Conference Focused on Elevating Women’s Healthcare

Medscape Education announces a new virtual conference focused on equipping clinicians with the latest advances in women's health.

Medscape presents Digital Health in Practice: Impact & Insights at Reuters #Pharma2020

Medscape will be attending the Reuters Events Pharma 2022 conference from 11 – 13 October at Nice Acropolis Convention Center in Nice, France. The Medscape Professional Network will connect with...