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    • White Papers and Resources

    Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

    - PMLiVE

    WHITE PAPER: Patient nonadherence – the $637bn paradox

    November 25, 2019 |  White Papers and Resources  |

    What’s not changed for 50 years, kills 200,000 Europeans annually, costs pharma $637 billion and the NHS over £500 million a year? We’ll tell you.

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    Brought to you by  IGNIFI 

    Artificial Intelligence in healthcare

    November 16, 2018 |  White Papers and Resources  |

    Artificial intelligence is already out-diagnosing experts, but would you put a computer in charge of your healthcare? The good, the bad; we take a look.

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    Brought to you by  IGNIFI 

    More tell, less sell: HCP-centric comms

    September 20, 2018 |  White Papers and Resources  |

    Communicating with HCPs 101: we put ourselves in HCPs’ shoes to understand exactly what they want from pharma communications.

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    Brought to you by  IGNIFI 

    - PMLiVE

    Irritable Bowel Syndrome (IBS) patient insights

    August 6, 2018 |  White Papers and Resources  |

    It’s common. It’s debilitating. We’re talking about IBS. In this issue of MAGNIFI, we explore the insights of patients suffering with IBS, while also looking …

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    Brought to you by  IGNIFI 

    - PMLiVE

    Wearables and healthcare

    June 12, 2018 |  White Papers and Resources  |

    What place do wearables have in affecting actual patient health outcomes and can they contribute to the NHS’s sustainability agenda? Or are they just the …

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    Brought to you by  IGNIFI 

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