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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

The Impact of AI on Clinical Trials: Four Key Benefits and Three Major Risks

August 1, 2025 |  White Papers and Resources  |

Artificial intelligence (AI) in clinical research has the potential to accelerate patient access to new treatments by streamlining the drug development process and helping to …

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Brought to you by  Innovative Trials 

Three Key Trends Shaping the Future of Clinical Trials

August 1, 2025 |  White Papers and Resources  |

So far this year, we have witnessed several announcements that could have a major impact on the clinical trials market and our global health overall.

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Brought to you by  Innovative Trials 

Advertising For Women’s Health: Breaking Taboos and Driving Change

July 30, 2025 |  White Papers and Resources  |

Our strategist Stephanie Goley, MSc, PhD takes a fascinating look at how advertising is breaking down stigmas around areas of women’s health such as menstruation …

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Brought to you by  11 London 

Digital Transformation in the NHS’s 10-Year Plan: Techno-Optimism and the Limits of Efficiency

July 29, 2025 |  White Papers and Resources  |

Here, Evelyne Priestman (Senior Consultant – HEOR) and Mary Baker (Senior Medical Writer) at Petauri Evidence explore the National Health Service (NHS) in England’s newly …

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Brought to you by  Petauri Evidence 

Bridging the gap: Should pharma step up as public health campaign funding declines?

July 28, 2025 |  White Papers and Resources  |

With the decline in UK public health campaign funding, we have explored the unique opportunity presented to the pharmaceutical industry to step forward and do …

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Brought to you by  Say Communications 

Rain Free Days: A Migraine App Shaped by Real Experiences

July 24, 2025 |  White Papers and Resources  |

Rain Free Days® is a free migraine support app created by Teva, 11 London, and the migraine community. It helps users track symptoms, spot patterns, …

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Brought to you by  11 London 

Why fresh patient voices are critical to improve clinical trials outcomes

July 23, 2025 |  White Papers and Resources  |

Discover why diverse patient voices, especially first-time participants, are key to improving clinical trials. Boost recruitment, retention, and patient-centric research.

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Brought to you by  Cuttsy + Cuttsy 

US Payer Panel Insights Survey: Evolving Evidence Landscape and Priorities

July 22, 2025 |  White Papers and Resources  |

Download the first edition of the Petauri ‘US Payer Panel Insights Survey: Evolving Evidence Landscape and Priorities’ report

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Brought to you by  Petauri Evidence 

How brands can talk about sexual health on social media

July 21, 2025 |  White Papers and Resources  |

Find top tips on how to navigate censorship when posting information on intimate or sexual health on social media platforms.

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Brought to you by  Say Communications 

Education urgently needed to reverse lack of women-only clinical trials

July 14, 2025 |  White Papers and Resources  |

Kate Shaw, founder and CEO of Innovative Trials, has responded to data that shows the UK has far fewer women-only clinical trials compared to male-only studies. …

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Brought to you by  Innovative Trials 

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