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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

Londonvelophobia (fear of cycling in London) – debunked

August 13, 2018 |  White Papers and Resources  |

Air pollution in London is a huge issue at the moment, which has many implications for our health. One way to tackle it is to …

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Brought to you by  Say Communications 

How Helpful are Simple Health Messages?

August 13, 2018 |  White Papers and Resources  |

We all know them… 5 A Day, Act F.A.S.T, Vinnie Jones performing CPR to the Bee Gees – over the years, many a health message has been …

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Brought to you by  Say Communications 

Omni-empathy

August 8, 2018 |  White Papers and Resources  |

So, we’ve arrived. Our work has stepped beyond multichannel to omnichannel. We can be and in fact are everywhere, all the time. We are omni-present. …

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Brought to you by  Page & Page Health 

Rare diseases and orphan drugs: Our experience and expertise

August 7, 2018 |  White Papers and Resources  |

We have designed a complimentary infographic outlining the market opportunity as well as our experience and expertise in the growing area of rare diseases and orphan …

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Brought to you by  Inizio 

Conducting research for publication video

August 7, 2018 |  White Papers and Resources  |

APAC Director Pei Li Teh explains how real world insights provide an opportunity for brands to find, demonstrate and communicate their real value to patients, …

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Brought to you by  Inizio 

Conference research case study

August 7, 2018 |  White Papers and Resources  |

How conference research was used to gauge reactions to new clinical data and measure the impact of a company’s presence at a leading industry event

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Brought to you by  Inizio 

Portfolio analysis: Using market research to master communications across a therapeutic category

August 7, 2018 |  White Papers and Resources  |

Many of us are familiar with billiard games, where two players compete to be the first to pocket all the balls on the table in …

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Brought to you by  Inizio 

EphMRA round up 2018

August 7, 2018 |  White Papers and Resources  |

EU Directors Angela Duffy, Richard Head and Dan coffin attended the EphMRA annual conference in Basel.

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Brought to you by  Inizio 

Patients’willingness to pay

August 7, 2018 |  White Papers and Resources  |

Considerations when developing an appropriate pricing strategy in self-pay markets

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Brought to you by  Inizio 

Irritable Bowel Syndrome (IBS) patient insights

August 6, 2018 |  White Papers and Resources  |

It’s common. It’s debilitating. We’re talking about IBS. In this issue of MAGNIFI, we explore the insights of patients suffering with IBS, while also looking …

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Brought to you by  IGNIFI 

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