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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

Deep Dive – MINT: opportunities in ‘frontier’ markets?

November 1, 2017 |  White Papers and Resources  |

According to British economist Jim O’Neill, MINT is the new BRIC. What is MINT? An acronym he coined for the ‘frontier’ markets of Mexico, Indonesia, …

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Brought to you by  Inizio 

Webcast: Going for growth – Maximising your return on insights in Emerging Markets

November 1, 2017 |  White Papers and Resources  |

Healthcare market research in emerging markets is still evolving, so finding the insights you require and then maximising the return on those insights can be …

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Brought to you by  Inizio 

How human differences can affect communication success by Samantha Lynne

October 30, 2017 |  White Papers and Resources  |

DISC Consultant Samantha Lynne examines how human differences affect communication success.

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Brought to you by  Say Communications 

Achieving deep understanding of healthcare customer behaviour

October 26, 2017 |  White Papers and Resources  |

In part one of a series on customer insight and behaviour change, Martine Leroy reveals a behaviour framework for gathering sharp insights used to help …

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Brought to you by  Blue Latitude Health 

So how do you really engage with patients?

October 16, 2017 |  White Papers and Resources  |

The most valuable insights from patient engagement are the most unexpected ones. Simple things, which may seem unimportant to you, may be the key to …

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Brought to you by  Cuttsy + Cuttsy 

Mental health in the workplace

October 10, 2017 |  White Papers and Resources  |

One in five people in the workplace will experience a mental health condition. Learn to spot the signs and the steps that you can take …

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Brought to you by  Porterhouse Medical Group 

How do you define a biotech company?

October 6, 2017 |  White Papers and Resources  |

In the coming weeks we will be releasing a report that looks in detail at the commercial challenges and opportunities that a modern day biotech …

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Brought to you by  Blue Latitude Health 

20 questions: Round 6

October 6, 2017 |  White Papers and Resources  |

As it’s our 20th year anniversary, we invited our employees to play our version of 20 questions – this month we asked our employees about office life …

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Brought to you by  Inizio 

Ageing Asia: What does this mean for the future of healthcare?

October 6, 2017 |  White Papers and Resources  |

Over the last 30 years, Asia’s economic growth has resulted in improved education and healthcare across a broad base of the population. This has contributed …

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Brought to you by  Inizio 

Punching above your weight: Combining behavioural and attitudinal data to strengthen segmentations

October 6, 2017 |  White Papers and Resources  |

Segmentation solutions in healthcare are experiencing a welcome comeback. But there appear to be two camps emerging – one camp are proponents of the ‘behavioural’ …

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Brought to you by  Inizio 

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