White Papers and Resources
Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.
Creativity in a complex landscape: a pharma perspective
July 21, 2017 | White Papers and Resources |
lue Latitude Health interviewed Mohamed Helal, Marketing Lead for Immunology IBVT at EMEA level for Janssen, to find out his view what an exceptional creative …
Brought to you by Blue Latitude Health
Creative effectiveness: international work that works
July 19, 2017 | White Papers and Resources |
Creative Director Damien Parsonage explains how the creative department at Blue Latitude Health creates work that resonates with customers and delivers results.
Brought to you by Blue Latitude Health
Pharma Brand Strategy 2.0
July 18, 2017 | White Papers and Resources |
Learn about the building blocks of a great brand strategy that will have the potential to capture the full commercial value from a product.
Brought to you by An agency called Owen
Seven ways that digital has changed pharma marketing
July 12, 2017 | White Papers and Resources |
We often think about digital transformation as being something that is going to impact the industry rather than a process that is very much underway. …
Brought to you by Anthill Agency
Key principles for developing brand and portfolio messaging
July 10, 2017 | White Papers and Resources |
Senior Medical Writer Sarah White and Consultant Zoe Bartley reveal practical tips for creating a strong messaging strategy that works for your brand.
Brought to you by Blue Latitude Health
Immunotherapies in oncology: the future of cancer treatment lies in combinations and partnerships
July 7, 2017 | White Papers and Resources |
Anne Legendre reviews the scientific rationale behind immunotherapy combinations and Frances Hendry examines how partnerships, co-marketing and positioning drugs will play key roles in shaping …
Brought to you by Blue Latitude Health
Localising digital services in healthcare: efficient and effective adaptation
July 6, 2017 | White Papers and Resources |
Head of Customer Experience Elisa del Galdo explains what localisation means and how pharma companies can effectively and efficiently develop and deploy their services, helping …
Brought to you by Blue Latitude Health
EphMRA 2017 round up
July 5, 2017 | White Papers and Resources |
We were delighted to present, exhibit and sponsor this year’s EphMRA Annual Conference in Amsterdam, Netherlands.
Brought to you by Inizio
Taking a hybrid qualitative-quantitative approach to research
July 5, 2017 | White Papers and Resources |
Directors Phil Rosenberg and Chris Gaj discuss ways to achieve qualitative insights with quantitative precision and the benefits of a hybrid approach.Watch the video: https://www.researchpartnership.com/news/2017/06/video-taking-a-hybrid-qualitative-quantitative-appr…
Brought to you by Inizio
20th anniversary celebrations
July 5, 2017 | White Papers and Resources |
We recently celebrated our 20th year anniversary with parties for our employees across the globe.Find out more and view the photos https://www.researchpartnership.com/news/2017/06/20th-anniversary-party-photos/
Brought to you by Inizio