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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

Take a walk on the wild side!

April 14, 2016 |  White Papers and Resources  |

The Say Comms team are raising money for The Haemophilia Society with a walk-a-thon sponsor them here http://bit.ly/1MtvDO8

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Brought to you by  Say Communications 

Client relationships in the ever-changing marketing landscape

April 13, 2016 |  White Papers and Resources  |

Client Lead Ben Routley talks about what Blue Latitude Health do to set ourselves apart, and what our secret to building long-lasting client relationships is.

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Brought to you by  Blue Latitude Health 

Measurement and optimisation for digital marketing success in the pharmaceutical industry

April 8, 2016 |  White Papers and Resources  |

In this article, Jiayi Chen explains why you need a measurement plan for your digital marketing efforts, and the key steps and common issues in …

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Brought to you by  Blue Latitude Health 

Download ‘Perspective magazine issue 2: Human-centred design and strategy’

April 6, 2016 |  White Papers and Resources  |

In the second issue of Perspective, the digital magazine from Blue Latitude Health, we tackle topics dealing with customer experience and customer and patient centricity.

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Brought to you by  Blue Latitude Health 

Diabetes: Let’s cut the Gordian knot by Debashis Bhattacharya and Kamlesh Sheth

April 4, 2016 |  White Papers and Resources  |

Digital health specialists Aegleio suggest that a culture change is needed to cope with the rise of diabetes in the UK.

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Brought to you by  Say Communications 

HQ digital marketing: Trouble-free localization

March 30, 2016 |  White Papers and Resources  |

Adapt HQ content to local markets without stress following these 10 steps

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Brought to you by  Anthill Agency 

B2B social media: a spring 2016 review

March 30, 2016 |  White Papers and Resources  |

Is your social media strategy on point? Take a look at the latest trends in B2B social media.

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Brought to you by  Say Communications 

Adjusting to change in healthcare: Learning from translational research

March 30, 2016 |  White Papers and Resources  |

In this article, Blue Latitude Health’s Head of Insight, Martine Leroy, explores how pharma could learn from translational research organisations in adapting their approach to …

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Brought to you by  Blue Latitude Health 

Why everyone is standing-up to the sitting-down problem

March 21, 2016 |  White Papers and Resources  |

Are the exercise gurus really onto something? Find out how workplace fitness can boost your health and reduce your bum, while helping you become more …

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Brought to you by  Say Communications 

Focus on multiple myeloma treatment: Witnessing a transformation

March 15, 2016 |  White Papers and Resources  |

Consultant David Cooney of Blue Latitude Health will take you through how that transformation has happened, and where the treatment of multiple myeloma is heading.

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Brought to you by  Blue Latitude Health 

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