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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

- PMLiVE

PLANNING SOCIAL MEDIA CAMPAIGNS – THE HEALTHCARE MARKETER’S GUIDE

July 29, 2024 |  White Papers and Resources  |

Social media channels are now a key part of how brands and audiences connect and communicate. Audiences are no longer passive recipients to brand messaging; …

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Brought to you by  IGNIFI 

- PMLiVE

Top 10 Medical Education Trends of 2024

July 24, 2024 |  White Papers and Resources  |

Discover the top 10 trends revolutionizing medical education, from VR and gamification to microlearning and AI, making learning more personalized, interactive, and effective. Read the …

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Brought to you by  Impetus Digital 

- PMLiVE

Generative AI, storytelling and patient inclusion: key publications trends in 2024

July 24, 2024 |  White Papers and Resources  |

By Teal Brechtel and Jennifer Gillman

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Brought to you by  Amiculum 

Image of woman on her phone and someone listening to audio through headphones contained within Cuttsy+Cuttsy branded shapes.

The digital prescription – enhancing the patient experience with technology

July 18, 2024 |  White Papers and Resources  |

We explore how digital health innovations are revolutionising patient care by enhancing accessibility, personalisation, and engagement, promising a more connected and empowered patient experience.

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Brought to you by  Cuttsy + Cuttsy 

Health advertising

The key to HCP engagement: 5 Tips for pharma marketers

July 18, 2024 |  White Papers and Resources  |

Did you know that in 2023 in the US, the pharma industry spent approximately USD 15.84 billion on digital advertising? The US healthcare industry is …

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Brought to you by  Wiley 

Doctor speaking to patient and clinical setting in Cuttsy+Cuttsy branded shapes

Compliance — a driving force for influencing public perceptions of the pharma industry?

July 15, 2024 |  White Papers and Resources  |

How does compliance play into public perceptions of pharma and why is it important for improving public opinion?

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Brought to you by  Cuttsy + Cuttsy 

- PMLiVE

US and European Market Access for Medical Devices – Free Guide

July 2, 2024 |  White Papers and Resources  |

We are delighted to announce that the second edition of our popular introductory guide: ‘Market access stakeholders and processes for medical devices in key European …

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Brought to you by  Petauri Evidence 

- PMLiVE

Joint Clinical Assessments: bureaucratic nightmare, AI opportunity, or both?

June 28, 2024 |  White Papers and Resources  |

By Manca Povsic and Andrew Dobb

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Brought to you by  Amiculum 

- PMLiVE

Eyes on the horizon: six (and a half) predictions for the future of healthcare communications

June 21, 2024 |  White Papers and Resources  |

By Zoë van Helmond and Leyna Prince

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Brought to you by  Amiculum 

- PMLiVE

How to hack a problem like healthcare

June 4, 2024 |  White Papers and Resources  |

To create the most compelling clinical and cost-benefit arguments, the quickest and most comprehensive answers come by ‘bringing the outside in’ and treating the problem …

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Brought to you by  EatMoreFruit 

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