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White Papers and Resources

Please find below the latest White Papers provided by agencies and companies within the healthcare and pharmaceutical industry. These are provided by external comoanies and are not approved of, checked or edited by PMLiVE or PMGroup Worldwide Ltd.

How e-detailing can increase access to HCPs

July 7, 2015 |  White Papers and Resources  |

The benefits of digital detailing don’t stop at the cost savings or the rich streams of customer data that it produces. Closed loop marketing can …

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Brought to you by  Anthill Agency 

ASCO 2015: What you missed in Chicago

June 15, 2015 |  White Papers and Resources  |

Blue Latitude sent two of our consultants to Chicago to attend ASCO 2015, a key annual meeting for oncology specialists that brings over 30,000 delegates …

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Brought to you by  Blue Latitude Health 

Meet expert speakers: The right e-detailing content for rich data

June 1, 2015 |  White Papers and Resources  |

We are excited to reveal the names of the expert speakers at Anthill’s next webinar “The right e-detailing content for rich data” on the 3rd …

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Brought to you by  Anthill Agency 

How do you solve a problem like non-adherence? Part 2

May 29, 2015 |  White Papers and Resources  |

Following her previous piece on patient medical non-adherence, Head of Customer Experience Elisa del Galdo takes a look at the different patient personas that emerge …

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Brought to you by  Blue Latitude Health 

Webinar: The right e-detailing content for rich data

May 26, 2015 |  White Papers and Resources  |

Data is the fuel for your digital communication – powering you to not only learn about your customers but communicate more effectively too.

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Brought to you by  Anthill Agency 

How do you solve a problem like non-adherence? Part 1

May 21, 2015 |  White Papers and Resources  |

Recent research from the World Health Organisation and the Mayo Clinic on the impact of (and influences on) a patient’s ability to adhere to their …

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Brought to you by  Blue Latitude Health 

How to design patient services with social media within the ABPI code guidelines

May 21, 2015 |  White Papers and Resources  |

In this blog, Senior Consultant Craig Moore, from the Blue Latitude Strategy team, discusses the application of the ABPI Code, including incorporating social media into …

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Brought to you by  Blue Latitude Health 

Infographic: PsO market snapshot

May 19, 2015 |  White Papers and Resources  |

An overview of the PsO biologic and systemic patientOur PsO market snapshot offers an introduction to the real world patient data collected by our Therapy …

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Brought to you by  Inizio 

Infographic: Prostate Cancer Market Snapshot

May 19, 2015 |  White Papers and Resources  |

An overview of the prostate cancer patientDownload our Therapy Watch PCa market snapshot which provides you with an overview of the prostate cancer patient and …

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Brought to you by  Inizio 

Infographic: LATAM

May 19, 2015 |  White Papers and Resources  |

Latin AmericaThe LATAM regions largest markets of Argentina, Brazil, Chile, Colombia, Mexico and Venezuela, is home to more than 460 million people and is a …

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Brought to you by  Inizio 

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