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- PMLiVE

Accenture

Novartis tie-up with IBM Watson Health in breast cancer

Will combine real-world patient data and cognitive computing

16 Generation Now

The impact of the millennial healthcare professional on our world

Havas Lynx

Lilly joins Personal Connected Health Alliance

Samsung, AT&T and IPSOS Healthcare also sign up

- PMLiVE

Threepipe wins digital transformation account for Sinclair Pharma

London-based comms agency appointed to drive growth

Generation Now: the impact of the millennial HCP on our world

Millennials are criticised as narcissistic, entitled and technology-obsessed, but our new campaign shows millennial healthcare professionals – mHCPs – in a different light. They have certainly grown up in a...

Havas Lynx

- PMLiVE

Otsuka refiles ‘digital’ medicine for mental illness

Soluble sensor tracks drug ingestion and shares information with HCPs

Europe needs ‘sustainable data ecosystem’

Better use of data must be made if patients and healthcare systems are to benefit

- PMLiVE

Strategic planning in the digital age

How to be digitally effective

Sanofi targets patient literacy in clinical trials drive

Unveils new online resources for those in the US

- PMLiVE

UCB adds website for its Facebook-based Parkinson’s community

Says the site forms the next chapter for More than Motion

Sanofi reception

Sanofi agrees €250m diabetes deal with AI firm Exscientia

The French pharma giant will pay royalties and contribute research funding

Strategic planning: a state of flux

Challenging the state of the pharma industry

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