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- PMLiVE

Accenture

Harnessing insight from online networks

How can pharma use online doctor networks to best effect in 2014?

- PMLiVE

GPs turning to digital for information

Survey shows UK doctors value medical journals and their websites

- PMLiVE

Pharma’s digital directions in 2014

Multi-channel marketing a priority, but mobile websites may be neglected

J&J expected to make best use of digital in 2014

Company's strong approach to marketing strategy praised in Digital Futures 2014 survey

- PMLiVE

Salix Consulting launches UK pharmacy campaign

'Dispensing Health' aims to shift perceptions about community pharmacy

- PMLiVE

New year, new attitudes in digital

The real digital innovations in 2014 need to come in our attitudes, not our technologies

- PMLiVE

Cancer Research UK to recruit its own ‘Wikipedian’

New in-house role will be funded by the Wellcome Trust and supported by Wikimedia UK

A drug bottle with a 'like' option on the label

05 Social Media: A Health Hazard?

The case to embrace going social

Havas Lynx

Creating a Lifeline to the New Digital User

Today, we’re focussed on getting to know our new target: she’s online, mobile, and connected to a large network of friends, information, and marketers who help her make decisions about...

Havas Lynx

- PMLiVE

Pharma slammed by MPs for withholding trial data

Follows damning Tamiflu and data access report from UK's Public Accounts Committee

- PMLiVE

GE Healthcare re-launches online neurological campaign

MIND Online aims to improve understanding of conditions such as Alzheimer's disease

- PMLiVE

Community research

Leveraging ‘controlled’ social web environments to garner healthcare business insights

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