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- PMLiVE

Accenture

Is pharma applying digital quickly enough?

In a guest blog, Alex Butler looks at digital changes, and how pharma can learn from other industries

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UK researchers able to use patented drugs in trials

Patents Act updated to allow comparator studies without risk of patent infringement

- PMLiVE

Sir Tom Blundell to remain as chair of UK’s biotech research council

Reappointed to government role to support research

- PMLiVE

Online tycoons announce first winners of $33m research prize

Billionaire founders of Facebook and Google among those behind Breakthrough Prize in Life Sciences

- PMLiVE

The game changer: Gaming in healthcare

How gaming can affect health, from improving lifestyle habits and behaviour modification, to self-management, through to motivating and supporting physical activity

- PMLiVE

Technology trends facing pharma in 2013

Context-based services and social media are among the major technology trends pharma will need to embrace in 2013

Why digital healthcare means strategy is now vital

Thought Leader: Going digital means that the process of proper planning of both messages and campaigns is once again useful in healthcare

EU funds ‘human brain’ computing project

Project could ultimately help develop personalised neurological treatments

- PMLiVE

Interview: Cesar Rodriguez, Janssen

Managing director of Janssen UK & Ireland, Cesar Rodriguez is relishing being in the UK market, after years working across Europe and North Africa

IBM Watson makes its clinical decision support debut

Supercomputer-powered tool could be a breakthrough in evidence-based medicine

- PMLiVE

Publicis merges Digitas and LBi competencies to form leading global network

Publicis Groupe to combine digital strengths by forming DigitasLBi

Digital reach is ‘gold dust’ for pharma

How companies perform online will be a key differentiating factor, says Merck & Co's Gerhard Arnhofer

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