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    Virtual Journal Clubs & Case Studies – Engaging Your Advisors Creatively

    Creatively engage your advisors while deepening medical understanding! Dive into virtual journal clubs and case studies to analyze patient scenarios, dissect new research, and gain critical feedback on your brand...

    Impetus Digital

    - PMLiVE

    Novo Nordisk Foundation, Wellcome and Gates Foundation collaborate to accelerate global health equity

    The collaboration will support solutions to address the health impacts of climate change, infectious diseases and AMR

    Removing Barriers to Pharmaceutical Accessibility & Affordability Worldwide

    Dr. Dhiren Thakker, Founding President and CEO at Med Aditus, shares his insights into how blockchain and other leading-edge technologies can help revolutionize pharmaceutical manufacturing in sub-Saharan Africa and globally....

    Impetus Digital

    Transforming the Future of Health & Aging from a Global Health & Social Impact Approach

    Dr. Zayna Khayat, Future Strategist at SE Health, dives into the future of aging and healthcare in Canada, including the roles of emerging technologies, the shift to people-powered healthcare, and...

    Impetus Digital

    Case studies

    [CASE STUDIES] Delivering remote access to congress, symposia and enduring materials

    See how three pharma companies supported the provision of virtual and on-demand scientific meetings for HCPs during COVID-19.

    EPG Health

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    Out of uncertainty comes opportunity

    Good companies emerge from recessions quicker and in better shape than when they went into them.

    Bedrock Healthcare Communications

    How buyer insights supported the development of an effective market strategy

    Our client was developing a new product for HIV and needed to understand buyer willingness to pay in the emerging markets of South Africa, Kenya, and India. They needed to...

    Inizio

    Demystifying human-centred design: the application of iterative, human-centric approaches in global health market research

    One of the biggest buzz topics in the global health community over the last couple of years has been human-centred design, also referred to as behaviour-centred design. In this blog...

    Inizio

    In the news: What will the UK’s recent general election result and ongoing Brexit negotiations mean for DfID funding for global health?

    The UK’s Department for International Development (DfID) was established in 1997 with a mandate to tackle world poverty. Since its inception, it has played a major role in the global...

    Inizio

    Cool heads in a crisis?

    Understanding the role pharmaceutical companies can play in fighting today’s global health pandemics

    Inizio

    Shifting perceptions of the use of probiotics in IBS Management

    Our client was planning to launch an over-the-counter (OTC) probiotics product for the purposes of improving IBS management and wanted to understand current perceptions, practices and usage amoungst a range...

    Inizio

    Case Study: Understanding the patient journey and addiction treatment pathways

    Our client had previously conducted some research and knew that a large proportion of target patients also had addiction issues. They wanted to know more about addiction treatment pathways and...

    Inizio

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