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B2B sales

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Retaining reader value in plain language summaries of clinical studies

Balancing the risk of misinterpretation with the public’s ability to understand simplified plain-language summaries

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Can we talk about the ego-bias and chemicals influencing your target audience’s behaviour?

Over the Summer, the Page & Page team became fascinated by two books on this very subject. Two books from one author, Dean Burnett, an eminent neuroscientist, lecturing at Cardiff...

Page & Page Health

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Ocrevus surge keeps Roche smiling in Q3

MS drug is performing well, but immuno-oncology contender is in the doldrums

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Genomics England chooses Congenica for diagnostic decision support

The company will provide diagnostic decision support services

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First Humira biosimilars reach EU market

World's biggest selling medicine to lose billions in sales

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Making Europe a leader in bioscience: boosting trust and opening minds

A vision of Paris as Europe's leading hub for life sciences innovation

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Joint working that works

How can healthcare adapt?

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AZ says UK investments on hold until there is Brexit ‘clarity’

Tomorrow's EU summit could be make-or-break for Brexit deal

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Q&A: Kate Pain

Gemma Jones interviews Pfizer's digital marketing lead

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Cancer disruptor F Star names next CEO

Dr Eliot Forster takes reins from Dr John Haurum

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US says medicine ads should include list prices

Hopes the proposal will encourage lower prescription drug prices

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UK pharma leader warns on ‘untenable’ Brexit deal

Draft agreement is a major step back for UK

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