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Claire Long

How personalising multichannel improves customer experience

You’ve started your multichannel journey, and your customer-facing staff are connecting healthcare professionals to new channels. Great! Providing content in other channels extends customer relationships. Now, with HCP access at...

Anthill Agency

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Keytruda is first FDA-approved drug for molecular indication

Indicates a significant development in the shift towards personalised medicine

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Otsuka refiles ‘digital’ medicine for mental illness

Soluble sensor tracks drug ingestion and shares information with HCPs

How can pharma engage with Accountable Care Systems?

Sue Thomas and Paul Midgley, of Wilmington Healthcare, explain how pharma can add value across care pathways

Wilmington Healthcare

Your career starts here

When working in medical communications, one of the most common questions we get asked is “What is it that you actually do?” Many students and graduates are unaware of medical...

Lucid Group Communications Limited

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Merck says Afferent’s chronic cough drug clears mid-stage trial

MK-7264 reduces coughs per hour by 37%

Sanofi reception

Sanofi/Regeneron’s Sarilumab cleared by FDA on second attempt

IL-6 inhibitor to treat adult RA patients

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Porterhouse Medical expands its offerings

Med-comms agency opens new office in Reading

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Executional Excellence – creating work that works

In the Executional Excellence edition of Perspective magazine, we explore topics around the ‘executional excellence’ theme – creating work that works.

Blue Latitude Health

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VCLS appoints Carole Jones to senior market access role

She joins from Envision Pharma Group

Consilium appoints Philippa Gardner and Suki Virji

UK comms agency adds to its senior international healthcare team

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Payback time nears as Sanofi gets CHMP backing for biosimilar Humalog

Panel recommends insulin Lispro Sanofi to treat diabetes

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