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Claire Long

Vernalis Therapeutics appoints president and COO

Sandford Sommer brings experience from AstraZeneca

- PMLiVE

Magic Eyes

How patient art can generate broader insights

Publicis

Langland opens New York office

Marks the UK health advertising agency's first over-seas venture

- PMLiVE

Virgo places 14th in UK’s Best Workplaces awards

Ranked in top 30 of the best medium-sized workplaces for seventh year

- PMLiVE

Paywatch and the market access waters

Understanding and responding to payers’ needs has become priority number one for pharma

Apple launches CareKit mHealth developer software

Makes its debut alongside apps for reproductive health, diabetes and depression

Understanding personas for healthcare

In this article, Head of Insight Martine Leroy tackles the persona. Here, she breaks down for us what a persona is in the context of customer-centric design, and addresses some...

Blue Latitude Health

Boehringer Ingelheim PM Society Digital Awards 2016 social media

Social media win for Boehringer at PM Society Digital Awards

Sees off competition from AbbVie, Bayer, Novartis and Pfizer

Bristol-Myers Squibb (BMS) building

BMS claims 80% market share for Opdivo in US

New indications and label updates boost the cancer immunotherapy’s market position

- PMLiVE

AbbVie adds to cancer portfolio with $9.8bn Stemcentrx deal

Continues to build its oncology business to lessen its reliance on Humira

Is it possible to change behaviour virtually?

Changing behaviour requires a combination of science and art. As technology evolves, so does the breadth of mechanisms (the β€˜art’) through which we can deliver science-based, behaviour-change interventions. As the...

- PMLiVE

Quintiles promotes Robert Taylor

He becomes head of Europe, commercial solutions

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