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Claire Long

- PMLiVE

Post-Shkreli KaloBios pledges transparent pricing

Will seek input from “key stakeholders” and share reasoning behind pricing of drugs

- PMLiVE

Dr Stephen Mascioli and Dana Alexander join Anika Therapeutics

They become chief medical officer and chief operations officer respectively

Nestlé begins mHealth trial

Launches trials in healthly ageing research programme

- PMLiVE

Moderna Therapeutics appoints chief business officer

Saqib Islam brings experience from Alexion Pharmaceuticals

Boehringer to target COPD adherence

Partners with Propeller Health on digital health deal

- PMLiVE

FDA panel backs Intercept’s rare liver disease drug

Ocaliva recommended for accelerated approval as a primary biliary cholangitis treatment

AstraZeneca AZ

AZ gets $100m from Lilly as Alzheimer’s drug progresses

BACE inhibitor candidate displays ‘encouraging’ positive safety data

Former Boehringer Ingelheim US CEO joins Inotek

Martin Carroll elected as chairman of the board

- PMLiVE

EMVO appoints general manager

Andreas Walter brings experience from the EFPIA

Measurement and optimisation for digital marketing success in the pharmaceutical industry

In this article, Jiayi Chen explains why you need a measurement plan for your digital marketing efforts, and the key steps and common issues in developing a measurement framework for...

Blue Latitude Health

- PMLiVE

ALK Abelló’s John Tarplee joins Adherium

Becomes business development SVP for Europe

- PMLiVE

Brandcast Health expands account management team

Katie Williams, Bart Baranowski, Rosaria Alexandre and Pia Melichar join

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