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Claire Long

Content Shock

Is your content good enough to power your multi-channel marketing?

Content shock is the time when increasing volumes of content intersect our limited human capacity to consume it.

An agency called Owen

- PMLiVE

Merck & Co pulls out of hepatitis C R&D as market shrinks

Discontinues its new-generation treatments but Zepatier is still making headway

- PMLiVE

Road wins Helperby Therapeutics account

Agency will provide communications support to the antibiotics firmN

- PMLiVE

Teckro appoints Dana Poff as COO

She joins the Irish group from ICON

- PMLiVE

Voyager Therapeutics appoints Matthew Ottmer as chief operating officer

He joins the gene therapy group from Momenta Pharmaceuticals

- PMLiVE

Medicxi appoints former GSK chair Moncef Slaoui

He joins the life science investment firm as a partner

The Periodic Table of Pharma Multi-channel Marketing

The Periodic Table of Pharma Multi-channel Marketing

Our Periodic Table of Pharma Multi-channel Marketing has been designed to provide pharma marketing folk with an at-a-glance overview of all the key elements needed for multi-channel marketing activity.

An agency called Owen

Could hackers threaten your health?

Increasing cyber threats mean medical device providers must now take security matters more seriously, writes our Say technology blogger.

Say Communications

- PMLiVE

Janssen’s Imbruvica fails to win NICE backing in lymphoma

But the agency recommends it on the CDF for another type of cancer

Eli Lilly HQ

Lilly gets early US approval for Ibrance rival abemaciclib

The breast cancer treatment, marketed as Verzenio, will also compete with Novartis' Kisqali

- PMLiVE

AbbVie deal with Amgen sets biosimilar Humira launch dates

Agreement will see Europe access the drug over four years earlier than patients in the US

- PMLiVE

Rubius Therapeutics strengthens senior team

Four new hires join the US-based company

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