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- PMLiVE

The Future Starts Here: Agency New Year Resolutions

A new year always gives a feeling of hope: on both a personal and business level. What should agencies be resolving for 2012? I reckon these three New Year resolutions...

Miracles and mistakes in strategic planning

What happens when we allow conscious thought and experience to cloud our thinking?

- PMLiVE

Quintiles consolidates patient communities into new Digital Patient unit

Combines MediGuard.org and ClinicalResearch.com and appeals to ex-Google Health users

FDA issues draft social media guidance for off-label information

Two years after its public hearing the US regulator issues its first social media guidance

- PMLiVE

Strategic planning – it’s not rocket science…

… but maximising opportunities does demand new concepts and ideas

European eHealth network to be set up

EC aims to improve the safety and efficiency of patient care across Europe

- PMLiVE

Award-winning digital projects

Campaigns by Pfizer, GlaxoSmithKline and Janssen rewarded at the recent Pharmaceutical Marketing Excellence Awards

- PMLiVE

Mobile health roundup

Includes iPhone and Android apps from Pfizer and NIHR, and FDA approvals for MIM's diagnostic app and Sanofi's diabetes monitoring system

A social media toolkit for cancer information with lessons for pharma

Guidelines from International Cancer Information Services Group provide useful social media overview

Significant variation found in pharma’s use of social media

High spending on traditional promotional channels not a guarantee of social media success 

UK telehealth success could lead the way for Europe

EC hails the project as 'just the type of radical change we need'

- PMLiVE

Online health ‘information hub’ launched for patients in London

MyHealth-London will offer a GP comparison service as well as educational resources

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