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    Pharma’s digital dilemma: Finding the balance between speed, scale, and experience

    What’s holding pharma back from true digital transformation? At NEXT Pharma 2025, Our CEO Rob Verheul and Roeland van der Heiden (AstraZeneca) argued it starts with design systems. This quick...

    Graphite Digital

    - PMLiVE

    5 key digital CX challenges in pharma, and how to start solving them

    Creating great digital experiences in pharma isn’t easy, but progress doesn’t always need to come from big projects or budgets. Here are 5 common challenges that leading digital teams are...

    Graphite Digital

    - PMLiVE

    Next-gen Medical Education Technologies to Keep an Eye on in 2025

    Dive into 2025's cutting-edge medical education technologies like immersive training, interactive data visualization, and microlearning. Discover how to boost engagement and drive real HCP impact.

    Impetus Digital

    - PMLiVE

    Eyes on the horizon: six (and a half) predictions for the future of healthcare communications

    By Zoë van Helmond and Leyna Prince

    Amiculum

    Boosting Engagement with Expert Moderators – Impetus InSite Tips #8

    Boost interactivity in your virtual sessions with a skilled moderator! Our latest tip shows how expert moderation keeps discussions lively and ensures every voice is heard. See the difference a...

    Impetus Digital

    - PMLiVE

    Navigating the rapidly changing oncology treatment landscape: how digital tools can help

    With rapid growth comes growing pains...

    Impetus Digital

    - PMLiVE

    Medscape Education Redefines Standards with Website Redesign

    Medscape Education—the number 1 destination for CME—--has launched a redesign of its education hub. The site now features easy-to-navigate categories, a highlight on curricula, and enhanced search capabilities, allowing Medscape...

    Medscape Education

    Engaging KOLs & Gaining Insights in Pharma’s New Normal

    Kaitlin Anstett, Senior Medical Advisor at Theratechnologies, shares her unique insights into the way Medical Affairs teams are changing the way they are engaging and interacting with their most important...

    Impetus Digital

    Mobilizing Agitation Detection in Children with ADHD

    Marius Rus, founder of StressLess–the startup behind Tully–discusses wearable technologies for children with ADHD, autism, and other mental health conditions. He also shares his tips and lessons learned from founding...

    Impetus Digital

    Closing the Gaps in Telehealth

    Anthony Capone, President of DocGo, shares how his company uses last-mile mobile health services and integrated medical transportation solutions to make healthcare more accessible for everyone, including underserved populations.To find...

    Impetus Digital

    - PMLiVE

    Harnessing the power of omnichannel for impactful HCP engagement

    Are you making best use of available channels to deliver meaningful engagement with HCPs? This article offers insight on the key building blocks for an effective omnichannel approach.

    EPG Health

    The ongoing evolution of Medical Affairs

    In the latest episode of Impetus Digital's Fireside Chat series, Natalie Yeadon, Co-Founder and CEO of Impetus Digital talks to Eddie Power, Vice President of North America Medical Affairs, Hospital...

    Impetus Digital

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