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Debra Ainge

- PMLiVE

Embracing the new paradigm in pharma market access

Pharma needs to change its image from being drug producers to healthcare provider partners

Ogilvy CommonHealth Worldwide reels in company’s healthcare PR practice

Kate Cronin will lead the PR team’s merge into Ogilvy CommonHealth Worldwide

Cell Therapeutics launches lymphoma drug Pixuvri in Europe

Will initially be available in Sweden, Denmark and Finland

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Roche loses Indian Tarceva patent battle with Cipla

As Novartis' Glivec patent law challenge begins again

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Takeda completes new manufacturing facility in Russia

Expands Japanese firm’s presence in key emerging market

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Life sciences industry wants more from new UK business strategy

BIA and ABPI welcome measures but tell government more can be done

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GE Healthcare, Mylan and Swedish Orphan Biovitrum launch new apps

Three new pharma mobile apps continue industry's focus on Apple products

Amgen poaches J&J’s Ray Jordan for corporate affairs post

He joins on October, 1 with a strategic communications remit

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The Research Partnership makes senior US appointments

Paul Dick joins from IMS Health and Phil Rosenberg arrives from BioVid

- PMLiVE

The journey to market access 5.0

Few in pharma are unaware of the importance of delivering demonstrable value in collaboration with payers. But are we serious about patient outcomes?

PM Society calls in comms support

Independent comms consultant and digital agency will help raise the organisation’s profile

PAN celebrates 20 years by getting creative for charity

Creative agency PAN celebrated 20 years in healthcare communications with a day out at HIV charity Body & Soul’s centre in North London

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