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The Italian Job

Therapy efficacy and value-based reimbursement models

Why does content need a strategy?

Not all organisations are in a position to look at maturity – for some, there’s still a pressing question that needs answering: Why does content need a strategy? Content Marketing...

Blue Latitude Health

- PMLiVE

Astellas’ EMEA president Ken Jones resigns

He will be succeeded by the firm's marketing head Yukio Matsui

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FDA approves wireless contact lens sensor

Triggerfish allows monitoring of eye pressure for 24 hours

Novartis and Microsoft test Kinect MS tool

The partners have a proof-of-concept for a system that could measure the condition's symptoms

AstraZeneca AZ global R&D corporate HQ

AZ’s influenza drug fast tracked in US

FDA expedites MEDI8852 to help meet an acute need for new flu treatments

- PMLiVE

FDA clears Imbruvica as chemo alternative for first-line CLL

Johnson & Johnson/AbbVie's first-in-class drug now approved for all CLL patients

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Consilium wins Allergy Therapeutics account

Will advise the firm on international investor relations

J&J’s portent of purity

The future of corporate structures is emerging before our eyes

National Institute for Health and Care Excellence NICE logo

NICE’s rejection of Imbruvica ‘reveals appraisal process flaws’

Leukaemia charity says the cost-effectiveness body can't cope with uncertainty

AstraZeneca AZ global R&D corporate HQ

AZ offloads more products in slimming drive

Will invest Moventig, Plendil and Imdur proceeds in its R&D pipeline

- PMLiVE

Paging Dr Millennial

How do millennial doctors compare to previous generations of doctors?

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