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Nutraceuticals and the future of intelligent food

The convergence of food and pharmaceuticals is set to create a huge growth market

- PMLiVE

CHMP backs GSK’s asthma antibody and Novartis’ heart failure drug

Positive opinions for GSK's IL-5 antibody and Novartis' potential $5bn-a-year brand

- PMLiVE

Trevor Aukim joins emotive as head of development

Agency's recent joiners also include LizzieNayman and Ana Mootoosamy

- PMLiVE

Novartis to make 15 drugs available at $1 a month

Comes after concerns surrounding hiked drug prices and effects on public health

- PMLiVE

GSK sets its sights high for MyAsthma app

Firm wants its mobile app to be one of the best available for any disease

EISAI

Eisai takes aim at thyroid cancer myths

Educationalcampaign wants to show impact of the condition on patients

- PMLiVE

Blue Latitude retains Janssen contract

Strategic marketing consultancy will continue tosupport the firm's EMEA brand teams

- PMLiVE

Google to expand its health information role

Will add at-a-glance details on hundredsmore health conditions

National Institute for Health and Care Excellence NICE logo

NICE gives nod to Gilead’s Zydelig

First class of drug to be recommended for leukaemia

- PMLiVE

JMC Partners strengthens senior team

Appoints Andrew Bonser as director, policy andprojects

- PMLiVE

Grunenthal and AcelRx’s Zalviso approved in EU

Provides new treatment for post-operative pain

- PMLiVE

Pfizer launches first self-injectable contraceptive in UK

New option for female contraception hits UK

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