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dual tasking

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Pharma marketers’ blog: on your marks, get set…brand plan!

An upfront investment of thinking and investigating will enable a sharper focus on the issues that really matter

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5 top tips for adding creativity to medical writing

Learn from our Scientific Director, Stephanie Wasek, the secret to writing creative, compelling content for medical communications.

Bedrock Healthcare Communications

Remote Patient Monitoring

The COVID-19 pandemic has brought into sharp focus the need to harness and leverage digital tools and technology for remote patient monitoring (RPM). With the onset of lockdown, and a...

Page & Page Health

Virtual MSL training on the Impetus InSite Platform®: A Customer Story

How a client used our award-winning virtual engagement and learning tools to produce a series of online training modules.

Impetus Digital

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CureVac taps Klaus Edvardsen for chief development officer role

Edvardsen joins the German biopharma company from Merck KGaA

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MorphoSys expands oncology pipeline with $1.7bn acquisition of Constellation Pharmaceuticals

MorphoSys has also entered into a long-term strategic funding partnership with Royalty Pharma

The Burden of Heart Failure

5 Reasons To Add Character Animation To Your Next Campaign.

In this month's Focus On series, we're shedding light on our character animation offerings and how they can dramatically boost your content's engagement.  So sit back with a cuppa and enjoy...

The Good Ideas Group

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Product launches: making the most of your one shot

While some errors are unforeseen, many can be prevented with better planning, coordination, communication and transparency in launch planning and implementation

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Moderna seeks full FDA approval for its COVID-19 vaccine

Moderna's mRNA-based vaccine is currently authorised for emergency use in the US

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Israel finds a ‘probable link’ between Pfizer vaccine and myocarditis cases

Reported cases increased following the second dose of the mRNA-based COVID-19 vaccine

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Sinovac’s COVID-19 vaccine receives WHO emergency use listing

Vaccine found to be 51% effective in preventing symptomatic disease, meeting the WHO's recommendation of at least 50% efficacy

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Novo Nordisk partners with Heartseed on heart failure cell therapy

Heartseed is eligible to receive up to a total $598m as part of the collaboration and licence agreement

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