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- PMLiVE

E-detailing

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It’s behind you!

Healthcare IT problems should provide some warning signs for pharma

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DJM PAN Unlimited unveils in-house digital technology centre

Skunkworks will allow clients a ‘hands-on’ experience of digital innovation

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Charity counters health secretary on meningitis with social media push

Meningitis Now's drive follows controversial advice from Jeremy Hunt

How Bayer transformed its approach to digital

Head of digital development Jessica Federer on how the company built digital into its DNA

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Adapting to the digital age

Sales dynamics are changing - but people, on both sides of the interaction, remain the ultimate driving force

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Pharma sales in the digital era

A successful marketing strategy must embrace customer preferences and strive for a channel mix that provides the right information at the audience's convenience

Face-to-face beats digital as prescribing influence

But report confirms doctors continue to embrace digital technology

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UCB staff high five for arthritis

Firm supports the World Arthritis Day social media campaign

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Oliver Group buys digital agency Dare

The firm's clients include Public Health England and Cancer Research UK

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GSK sets its sights high for MyAsthma app

Firm wants its mobile app to be one of the best available for any disease

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Astellas launches cancer challenge social media campaign

Teamsup with USA Rugby and the Australian Rugby Union for #pass4prostate

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Bringing about digital health change

Qualcomm's Rick Valencia on what the future could hold

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