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Pfizer dealt another blow as Torisel fails kidney cancer trial

Results are another setback in company's bid to extend the indications for its mTOR inhibitor

New Enspektos study focuses on digital health consumers

The study will be the focus of a webinar, which will take place later this month

AstraZeneca and BGT shelve experimental sepsis drug

Decision follows CytoFab’s poor mid-stage clinical trial results

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End of the line for intravenous bapineuzumab in Alzheimer’s

Negative trial results for Pfizer and Johnson & Johnson to concede defeat

Kai Gait returns to GSK as digital marketing director

He will be developing digital channel materials and services, built on customer insights

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Pfizer sells Kent R&D centre to property consortium

Discovery Park Ltd takes over site 18 months after US pharma firm announced plans to exit it

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Trial and Error on a Digital Landscape

Hampered by regulation and fearful of failure, the pharmaceutical industry’s efforts in digital communication often seem hit and miss. But an industry that learns from its research mistakes really shouldn’t...

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Learning from the past and looking to the future

10 Years on in healthcare communications – Sam Barnes, director of PR at AXON, asks what learnings can be taken into the next decade?

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Interview: Dan Mathews on pharma marketing trends and the PMEA programme

The chair of judges for PMEA 2012 examines the current and future challenges for the sector

Interview: Dan Mathews on pharma marketing trends and the PMEA programme

The chair of judges for PMEA 2012 examines the current and future challenges for the sector

- PMLiVE

Health 2.0 and what it means

Casting a light on the latest digital marketing trends

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Rethinking influence in a networked world

Networks are revolutionising the nature of influence and the spread of ideas in science and medicine

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