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Glaucoma in perspective

Seven ways that digital has changed pharma marketing

We often think about digital transformation as being something that is going to impact the industry rather than a process that is very much underway. While big changes are definitely...

Anthill Agency

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UK pharma launches legal challenge to NICE plans

Applies for judicial review of budget impact test

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Sanofi to pay $750m for vaccines biotech Protein Sciences

Adds US firm's recombinant-based influenza vaccine to its portfolio

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UK Sepsis Trust named Communiqué charity of the year

Wins praise from the judges for its HCP engagement

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Peter Kelly named managing director of Accord Healthcare UK

He was previously commercial director at Actavis UK

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The digital doctor-patient relationship

The potential of doctor-facing and patient-facing tools

Key principles for developing brand and portfolio messaging

Senior Medical Writer Sarah White and Consultant Zoe Bartley reveal practical tips for creating a strong messaging strategy that works for your brand.

Blue Latitude Health

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Shire wins block of Roche’ ‘misinformation’ over emicizumab

Obtains a preliminary injunction from a German court

Eli Lilly HQ

Lilly wins on appeal in Alimta vitamin regimen dispute

UK Supreme Court rules in its favour over Actavis

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Allergan wins In-House Team of the Year at Communiqué

Faced with seismic change they focused on the business, its customers and people

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Live boulder, live louder

With the demise of Pepsi’s latest commercial shining a global  light on creativity, how can creative go from canned to Cannes -  and does it really matter anyway?

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Vintura appoints Lieven Annemans as an associate partner

He will advise the consultancy's clients on market access issues

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