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Glaucoma in perspective

Boehringer to target COPD adherence

Partners with Propeller Health on digital health deal

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FDA panel backs Intercept’s rare liver disease drug

Ocaliva recommended for accelerated approval as a primary biliary cholangitis treatment

AstraZeneca AZ

AZ gets $100m from Lilly as Alzheimer’s drug progresses

BACE inhibitor candidate displays ‘encouraging’ positive safety data

Former Boehringer Ingelheim US CEO joins Inotek

Martin Carroll elected as chairman of the board

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EMVO appoints general manager

Andreas Walter brings experience from the EFPIA

Measurement and optimisation for digital marketing success in the pharmaceutical industry

In this article, Jiayi Chen explains why you need a measurement plan for your digital marketing efforts, and the key steps and common issues in developing a measurement framework for...

Blue Latitude Health

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ALK Abelló’s John Tarplee joins Adherium

Becomes business development SVP for Europe

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Brandcast Health expands account management team

Katie Williams, Bart Baranowski, Rosaria Alexandre and Pia Melichar join

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Company culture?

Be you. You’re perfect.

AstraZeneca AZ

AstraZeneca launches diabetes lifestyle campaign

Aims to support people with type 2 diabetes in becoming more active

Bristol-Myers Squibb (BMS) building

BMS’ Opdivo gets two new indications in Europe

Receives green light as lung and kidney cancer immunotherapy

Shire Basingstoke

Shire says Baxalta merger on track despite US tax clampdown

After Pfizer/Allergan deal falls apart company says its combination will still go ahead

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