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Interview: Stephan Tanda, EuropaBio

The chairman of EuropaBio explains to Linda Banks how he believes accelerating uptake of biotechnologies can address European and world challenges

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Ten Commandments for using iPads in pharma sales

New shiny things are often overvalued. In all the excitement about iPads, these 10 tips could keep you grounded

UK says telehealth could save £1.2bn over five years

But care minister Paul Burstow warns it's not all about the technology

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Looking for excellence in digital communications

The Communiqué Awards' digital category is on the hunt for well-designed and credible healthcare initiatives

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Pfizer launches online portal for UK pharmacists

Access Pfizer for Professionals will provide commercial, training and patient information to the pharma company's dispensing customers

Digital marketing: same rules, different tools

But companies considering social media monitoring should move to 'listening with intent', meeting hears

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Redefining value in healthcare communications

The changing healthcare environment offers communicators the opportunity to devise intelligent and creative new strategies

Sanofi: Facebook and YouTube just the start of the ‘information reshuffle’

Says participating in patient communities - but not as salespeople - will be central to maintain a flow of accurate information

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Rethinking influence in a networked world

Networks are revolutionising the nature of influence and the spread of ideas in science and medicine

Single European digital market would benefit health

EC report suggests remote patient monitoring as one area where gains could be seen

Janssen builds on hepatitis C digital work with new patient programme

Partners with Bupa Home Healthcare for MyIncivo support programme

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Can science be branded and sold?

It may take a sharp mind and intellect to create compelling attributes around a product’s novel insight but leveraging the science can serve you well… 

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