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Grace Communications

- PMLiVE

SEO for the healthcare industry

Gaining online visibility in any disease area remains a challenge for marketers

- PMLiVE

Why don’t big pharma brands win creative awards?

There’s a striking lack of correlation between commercial and creative success

Changing faces – overcoming the taboo of marketing to a mature audience

Our new blog highlights the challenges for communicating to consumers who are 50+ and how they must be tackled in order to create marketing opportunities.

Say Communications

- PMLiVE

Strategic planning in pharma and avoiding frog soup

Formulating the recipe for a successful strategic plan

- PMLiVE

An open letter to international brand teams

Abottom-up perspective on the development of international brands and campaigns

- PMLiVE

Pharma perspectives: communications creativity (part 2)

David Higgins from Sudler & Hennessey Group on what it means to be creative in healthcare communications

- PMLiVE

Pfizer and Flynn accused of overcharging for epilepsy drug

UK watchdog investigating the firms over the millions of pounds spent on Epanutin

- PMLiVE

Jobs to do

Identifying opportunities and taking advantage of them

11 Smiles That Save Lives

Making happier, healthier patients

Havas Lynx

- PMLiVE

Who is the marketer of the future?

How to prepare for biopharma marketing in 2020 and beyond

- PMLiVE

Telling tales

Storytelling in the world of medical communications

- PMLiVE

Engagement strategies

The customer journey and aligning value-based content

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