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- PMLiVE

Archimed drug safety specialists rebrand

Changes name to Fishawack Archimed following integration

UX: Designing Human Experiences

Applying science to the creative process to improve lives

Havas Lynx

- PMLiVE

GSK to hire doctors as product champions

Will use in-house personnel instead of external speakers to present information

- PMLiVE

Pegasus recruits corporate services lead

Health comms agency announces new business

- PMLiVE

Baxter’s Nick Roger joins Bedrock

Takes up role as strategic solutions director at med comms agency

- PMLiVE

Interlace realigns business to focus on communications

Sells off regulatory and pharmacovigilance interests

- PMLiVE

The marketer’s role in early drug development

Why as a marketer you can do much to enable your R&D colleagues to find a product’s added value

- PMLiVE

Mike Birtwistle and Sarah Winstone to leave MHP Health Mandate

Rupert Gowrley and Rachel Rowson will take over as interim heads

Kantar Media and Pointlogic unveil comms planning platform

Will determine most appropriate channel for reaching target audiences

- PMLiVE

Novartis launches European advanced breast cancer campaign

Campaign launches with audio/visual installation

- PMLiVE

From marketing to medical: Pharma’s informational source shift

The changing role of medical information in HCP communications pathways

- PMLiVE

Communicating clearly: using PowerPoint properly

How to design and use data slides that really add to your presentation.

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