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The Pharma Multi-channel Marketing Maturity Model

The Pharma Multi-channel Marketing Maturity Model

Download our Pharma Multi-channel Marketing Maturity Model which provides a useful one-page ready-reckoner to see where you are on your multi-channel marketing journey.

An agency called Owen

- PMLiVE

Being social

Harnessing the power of social media

The new pharma marketing playbook

Do you know about the 5 key areas that must be in your pharma marketing playbook?

An agency called Owen

Sanofi continues pharma’s trend of ditching the corporate blog

Will integrate Speaking of Sanofi content into its main US website

- PMLiVE

HRA Pharma takes to social media to support its ellaOne brand

Launches new Facebook and Twitter channels for its morning after pill

- PMLiVE

Are celebrities bad for your health… communications?

The premium on the famous means their social media interactions can be valuable for comms and disease awareness

- PMLiVE

Teva launches asthma social media campaign

Hopes awareness drive will improve inhaler use

- PMLiVE

Snapchat arrives at scientific meetings

And NICE becomes the first public health body to use the platform

Teva launches online cancer portal My Day

Follows social listening project on gender differences in cancer discussions

MHRA launches medicines regulation blog as Brexit looms

MedRegs will provides insight into its latest regulatory thinking

- PMLiVE

New healthcare comms agency launched in UK

Skin and Blister co-founded by Fiona Edwards and Katie Langdon

- PMLiVE

Millennials and health

Why the pharma industry has to reinvent itself to engage with the millennial generation

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