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- PMLiVE

Intouch Solutions

- PMLiVE

Mike Birtwistle and Sarah Winstone to leave MHP Health Mandate

Rupert Gowrley and Rachel Rowson will take over as interim heads

- PMLiVE

European Society of Cardiology launches AF patient website

Partners with European Heart Rhythm Association

GE Healthcare plans $2bn software investment

Will focus on the convergence of machine and intelligent data

Kantar Media and Pointlogic unveil comms planning platform

Will determine most appropriate channel for reaching target audiences

- PMLiVE

Novartis launches European advanced breast cancer campaign

Campaign launches with audio/visual installation

Experience me: building engagement through experience

Connected brand experiences can drive social conversation and deeper engagement

- PMLiVE

WPP announces global strategic partnership with Twitter

Agreement will enable WPP to integrate Twitter data into its campaign targeting

- PMLiVE

DJM Digital opens New York office

Will work alongside Creston Health’s US companies

- PMLiVE

The demise of stand-alone digital agencies?

Not a chance, says bmore creative's Ben Blackmore

- PMLiVE

New report points to demise of stand-alone digital agencies

85 per cent of marketing graduates believe social media and digital will integrate into full-service agencies

Wireless pill bottle wins Boehringer healthcare innovation prize

AdhereTech's winning entry aims to increase patient adherence

- PMLiVE

Informational source shift: from marketing to medical

The changing role of medical information in HCP communications pathways

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