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Medisafe

Digital pharma marketing: 5 ways to avoid localisation problems

Localisation of digital materials isn’t difficult but it can go wrong. Here’s how to keep everything on track.

Anthill Agency

Digital marketing: how to build internal support

Many problems with digital communications can be traced back to internal communications. Here’s how to get the support your need.

Anthill Agency

Digital Pharma Advances: Meet us in London

Meet us in London at The Digital Pharma Advances Conference, January 30th, where Anthill will be presenting on the topic of digital transformation.

Anthill Agency

Are you providing the kind of content that affiliates want? 5 questions to answer.

To ensure that your content gets used by local markets and has a real impact, consider these questions when commissioning core materials.

Anthill Agency

- PMLiVE

Adopting a creative IP approach towards biotech clusters

Why big pharma paradigm needs to change

How to provide affiliate-friendly content

To ensure that your core content gets used by affiliates, empowerment is key. Here are two simple strategies to achieve it.

Anthill Agency

Marketing excellence starts with benchmarking

Uncovering marketing strengths and weaknesses

Lilly boosts its forthcoming diabetes digital health offering

Strikes diabetes deal with US software and analytics firm Rimidi

The kind of data that affiliates want

The right kind of data builds affiliate support for international digital marketing.

Anthill Agency

1. Blood Test Results

Health literacy… it’s not just plain English

In this day and age, you would think that clear communication would be second nature to us all, but this is not so. In our digital world misunderstanding and confusion...

Cuttsy + Cuttsy

- PMLiVE

Pharma is ‘getting lower returns on R&D’

And Deloitte says the number of drugs in late-stage trials tumbled by 16%

Amazon’s invasion

Jeff Bezos’ new move isn’t the problem you think it is - it’s worse

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