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Video: Patient level prescribing decisions

Quantitative Director Duncan Munro explores the benefits of using patient level prescribing decisions.There is no “one size fits all” approach to conducting demand assessments. The best studies utilise a methodology...

Research Partnership

- PMLiVE

Merck’s digital health accelerator expands into Africa

Will run new startup support programme in Nairobi

Key topics and trends for pharma and healthcare in 2016

Introducing PERSPECTIVE, the new digital magazine from Blue Latitude Health. A step beyond identifying top trends, this magazine explores key topics for 2016 for pharma and healthcare companies.

Blue Latitude Health

- PMLiVE

Boehringer Ingelheim on walking the talk in patient-centricity

UK medical director Professor Klaus Dugi on patient engagement

- PMLiVE

Michael J Fox Foundation backs wearable device trial

Partners with chip manufacturer Intel and Cynapsus Therapeutics on Parkinson's study

Using mobile “diary” research to capture patient-generated insights in COPD

Our latest case study demonstrates how a mobile app methodology was used to deliver key insights into issues faced by COPD patients

Research Partnership

Webinar: Understanding the Patient Journey in China 2015

Utilising local knowledge and detailed case studies, this webinar examines the likely impact on the patient journey and consider the possible implications for market researchers.

Research Partnership

- PMLiVE

Digital health: Breaking barriers in Health by Debashis Bhattacharya and Kamlesh Sheth

Co-founding directors of Aegleio, Kamlesh Sheth and Debashis Bhattacharya, urge us to welcome digital health.

Say Communications

12 Connected Health

Seizing the opportunities in a new era of care

Havas Lynx

- PMLiVE

Designer fitness tracking shirts hit stores

Ralph Lauren's Polo Tech line continues the growing drive for wearable health technology

Infographic: North Asia

An overview of the five most-commonly researched, largest pharma markets in North Asia.

Research Partnership

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