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- PMLiVE

Middle East

- PMLiVE

Is connecting internal and external the next critical step for integrated communications?

Many marcomms agencies have evolved from being single channel or audience specialists to offering a broader, integrated service. This is to achieve more meaningful programmes for clients, in order to...

- PMLiVE

Patient outcomes in practice: delivering value that transforms lives

Over the next five years, the NHS needs to drive efficiencies of £22bn. Like all global healthcare systems, it faces the challenge of improving the health of larger and older...

The true potential of mobile health tech

Are patients willing to adopt digital?

- PMLiVE

It’s all about patient outcomes… right?

Lessons from history: a design thinking perspective

Global mHealth market predicted to reach $58.8bn by 2020

And digital therapeutics could rival mainstream pharmaceutical products, according to a report

VIDEO: Discover the power of IF

IF you could rely on high-quality creative advertising and marketing services, delivered on-time, on-budget and hassle-free, would that make a difference to your performance? IGNIFI can help.

IGNIFI

Improving NHS sustainability through service redesign partnerships and effective communications

With year-on-year increases in demand and the imperative to reduce its deficits, the NHS must look beyond merely doing more of the same if it is to become sustainable. Never...

NHS collaborates with VisualDX

CCGs will now have access to diagnostic clinical decision support resource

- PMLiVE

Pharma sees European generics export plan as anti-innovation

EFPIA condemns plans - but European Commission says changes would create jobs in Europe

- PMLiVE

Transparency and accountability: tackling opacity and blame head-on

Delivering effective, code-compliant, transparent experiences and communications

- PMLiVE

The call for a more strategic medical affairs community

How its leaders are stepping up to the plate

Building trust in our industry

For the last 18 years the Edelman Trust Barometer has tracked levels of trust across the world in the four institutions of business, government, media and NGOs. During that time...

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